Management and Operation

As the self-storage industry evolves, day-to-day operation requires a different set of skills that includes customer-service savvy, legal know-how, and sales and marketing finesse. Operators must also define their markets, determine rental rates, choose effective advertising, and understand online marketing ... all while keeping an eye on the facility’s bottom line.

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When Self-Storage Feels Sour: Advice for Resolving Workplace Conflict

May 10, 2019

Conflicts can arise in any workplace, including a self-storage facility. If you have an issue with your boss or a co-worker, it’s important to work it out! Here’s advice on how to better communicate and resolve arguments in the professional realm.

Simply Self Storage Employees Make Mother’s Day Tribute

May 08, 2019

The best marketing videos are the ones that inspire, or make you laugh or tear up a bit! Get ready for goosebumps when you watch this heartfelt tribute from the employees of Simply Self Storage, which operates approximately 100 facilities...

Prepping Your Self-Storage Business for Hurricane Season

May 08, 2019

With hurricane season approaching, it’s time to prep your self-storage property. Having faced the wrath of past storms, the authors share how to protect your facility and communicate with tenants and the community.

ISS Store Featured Product: ‘Crush Your Competition’ Book of Self-Storage Marketing Tactics

May 07, 2019

As new self-storage developments come online, many are designed to fill a void in the markets they serve. For those facilities already in operation, staying ahead of the competition is of paramount concern. In his book “Crush Your Competition: 101...

When to Create a New Self-Storage Website (or Refresh an Existing One)

May 06, 2019

Your self-storage business website is one of your greatest assets for attracting new tenants. If you’re ready to create a new one or refresh an existing one, here are some tips on when to do it and why.

Self-Storage Talk Featured Thread: Capturing the College Tenant Base

Apr 30, 2019

The end of the school year is just around the corner, which means students of higher education will be looking for a place to stash their stuff for the summer. If your self-storage facility is near a college or university, you have a golden...

A Multi-Generational Approach to Self-Storage Sales and Service

Apr 30, 2019

To ensure your self-storage business is reaching a broad customer base, you need to adjust your sales and service efforts to appeal to multiple generations. Here’s how to cater to young prospects and tenants without alienating older ones.

Crime-Stopping Security Components for Modern Self-Storage Facilities

Apr 28, 2019

Without a modern security system, your self-storage facility could become a criminal target. Learn about the components every site needs today, the latest technology available, how to maintain your system and when to upgrade.

Speed Trap: Where Self-Storage Meets Technological Evolution in the Age of Acceleration

Apr 26, 2019

Though the self-storage industry has been historically slow to evolve and adopt new technologies, there’s plenty to suggest operators are now embracing advancement, enhancement and evolutionary tools thanks to greater systems integration.

Content-Marketing Mistakes to Avoid: Tips for Self-Storage Operators

Apr 26, 2019

Content marketing plays a crucial role in your company’s digital strategy. Avoiding these common mistakes will lead to better search-engine rankings and more customers for your self-storage business.

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