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Management and Operation

As the self-storage industry evolves, day-to-day operation requires a different set of skills that includes customer-service savvy, legal know-how, and sales and marketing finesse. Operators must also define their markets, determine rental rates, choose effective advertising, and understand online marketing ... all while keeping an eye on the facility’s bottom line.

Want to Make More Money From Your Self-Storage Operation and Property? These Books Explain How

May 10, 2022

To make the most money from your self-storage business, you must follow three core principles: Maximize income, decrease expenses and improve property value. Each is fully addressed in the books “How to Make Money in Self-Storage” and “How to Make...

How to Effectively Operate the Boat/RV-Storage Side of Your Self-Storage Business

May 10, 2022

Operating a self-storage facility that provides vehicle storage for boats, RVs and other “toys” differs from one that doesn’t. To put it simply, these renters expect more, and there are greater logistics to consider. Follow this guidance to run...

Protecting Your Paper: 4 Ways to Secure Physical Documents at Your Self-Storage Facility

May 07, 2022

While you may have taken precautions to protect your self-storage operation against cyberthreats, when was the last time you reviewed security for physical documents you keep on the property, such as rental agreements and employee files? Here are...

The Self-Serve Advantage: Adding a Kiosk to Your Self-Storage Operation

May 06, 2022

Self-service technology is becoming the norm in many industries, self-storage included. Read how a kiosk can be used to better support staff and customers, improve operational efficiency, and give your facility a competitive advantage.

Reel in More Self-Storage Rentals! Exceeding Customer-Service Expectations to Land Those Fish

May 05, 2022

Every experienced fisherman knows that just because you’ve got a fish on the line doesn’t mean you’ll reel it into the boat. It takes skill! The same can be said for closing self-storage rentals, even with a motivated prospect. Here are some ways...

Why, When and How to Audit Your Self-Storage Website

May 03, 2022

Even if your self-storage website is ranking well on search engines and converting prospects to customers, it still needs regular maintenance. Read why an audit is critical, what to examine and how often to do it.

Creating Career Agility: Adapting Your Self-Storage Management Skills to an Ever-Changing Industry

Apr 29, 2022

The self-storage industry is constantly changing as the business world evolves. It can be tough for facility managers to adjust to shifting customer and employer expectations. But if you learn to be agile in the workplace, your career will greatly...

The Cybersecurity Threats Self-Storage Operators Face Today and How to Defend Against Attacks

Apr 28, 2022

Self-storage operators go to great lengths to protect their facilities against crime, but the biggest business-security threats today are often online. Read about the reach of cybercriminals and how to defend your business and data against attacks.

Rip Off That Rental-Rate Band-Aid! One Self-Storage Owner’s Approach to Price Increases

Apr 26, 2022

There are many ways to go about raising rental rates in your self-storage operation. Each has its pros and cons. In this article, an owner shares a strategy that has helped his company carry out successful increases.

Self-Storage Operator StorageBlue Sponsors New York Yankees Radio Network for MLB Season

Apr 25, 2022

StorageBlue LLC, which operates eight self-storage facilities in New Jersey, is an official sponsor of the New York Yankees Radio Network for the second consecutive Major League Baseball (MLB) season. As a New York native and lifelong Yankees fan...

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