As the self-storage industry evolves, day-to-day operation requires a different set of skills that includes customer-service savvy, legal know-how, and sales and marketing finesse. Operators must also define their markets, determine rental rates, choose effective advertising, and understand online marketing ... all while keeping an eye on the facility’s bottom line.
The goal of any self-storage business is to have more money coming in than going out. So, how do you maximize income and minimize expenses? Our Self-Storage Mastery DVD 5-Pack, focused on revenue management, provides expert guidance on rental...
Self-storage operators are always seeking ways to be more involved in their communities and garner positive publicity. One great strategy is to provide space to a local nonprofit organization...
