StoreLocal Launches Brand-Licensing Program for Self-Storage Operations

Storelocal, a private membership program for independent self-storage operators, has launched a new brand-licensing program designed to help smaller self-storage operations compete with larger ones, according to a press release. The program offers “operations-in-a-box,” which includes a complete brand kit, access to search engine optimization specialists and a tech stack powered by Tenant Inc., Storelocal’s parent company. Storelocal tested the business model for three years and grew its portfolio to 90 locations nationwide, the release stated.

“We founded this business model because we, ourselves, were storage owners who did not want to stand back and watch massive publicly traded entities squeeze out thousands of smaller operators who didn't have the resources to compete,” said Storelocal CEO Travis Morrow. “We're providing those very resources, and utilizing the power of numbers to make individual facilities more efficient, more profitable and more competitive than they could be on their own.”

Headquartered in Newport Beach, California, Tenant offers customizable solutions for self-storage operators, including property-management software, website technology, digital-marketing services and more.

StoreLocal enables members to leverage resources to lower operational costs and increase profit. The company operates more than 60 locations in several states.

Source: PR Newswire, Storelocal Storage Announces the Launch of Its Groundbreaking Business Model for Self Storage Operators