Management and Operation

As the self-storage industry evolves, day-to-day operation requires a different set of skills that includes customer-service savvy, legal know-how, and sales and marketing finesse. Operators must also define their markets, determine rental rates, choose effective advertising, and understand online marketing ... all while keeping an eye on the facility’s bottom line.

Can You Recover Lost Self-Storage Revenue During COVID-19? This Operator Says ‘Yes!’

Oct 16, 2020

Self-storage operators who paused rent increases, late fees and auctions due to the coronavirus pandemic are now looking to reinstate these practices. An operator in Merrimack, N.H. shares how his company has moved forward to recoup its losses.

How to Track and Analyze Your Self-Storage Marketing Campaigns

Oct 15, 2020

There are many ways to market your self-storage business these days, but if you aren’t tracking your efforts, you’ll never know which are working. Learn about methods to track online and offline campaigns, the metrics to watch, and more.

Acing Your Self-Storage Job Interview: Ways to Prepare and Make a Positive Impression

Oct 14, 2020

For many self-storage job candidates, the interview process can be nerve-wracking, especially when applying for a position you really want. The key to success is preparation. Consider this advice.

Self-Storage Talk Featured Thread: Dealing With Customers Who Refuse to Wear a Mask

Oct 13, 2020

Since the coronavirus pandemic began, self-storage operators have pivoted to protect their staff and customers in a variety ways, from installing plexiglass dividers in the office to increasing sanitation efforts to enacting new safety protocols...

Washed Out: A Self-Storage Owner Shares Advice on Recovering From Facility Flood

Oct 13, 2020

A flood can devastate a self-storage business. Damage can be substantial, and what remains of the property can be dangerous due to potential for injury, infection and mold. A self-storage owner shares what happened at his Iowa facility and how...

Why Self-Storage Owners Must Have a Succession and Estate Plan

Oct 10, 2020

Whatever your feelings about the self-storage business you own, you can’t run it forever. If you don’t intend to sell, you need a solid succession and estate plan. Learn why this planning is important, what poor planning could cost, and how to...

Bracing for the New Normal: A Sanitized Self-Storage Employment and Customer Experience

Oct 09, 2020

Once the pandemic subsides, how will our lives and workplaces be permanently affected? Here’s betting that sanitization, health and safety become integral parts of self-storage business operation and the customer experience.

How to Fine-Tune Your Self-Storage Staff and Performance Through Mystery Shopping

Oct 08, 2020

Sales performance and customer service are critical in self-storage, but how do you know your staff is delivering a high-quality experience to prospects and tenants? Discover how mystery shopping can help fine-tune your operation and why it makes...

Serving Businesses of All Types: Rib-Tickling Insight From European Self-Storage Operator Less Mess

Oct 07, 2020

Every self-storage facility has at least some units packed with grandma’s antiques, old clothes, bachelor-pad rejects and exercise equipment; but commercial customers are on the rise at many storage locations. As the world changes, businesses of...

Self-Storage Facility Expenses: Understanding What They Are and How to Track and Manage Them

Oct 07, 2020

Self-storage facilities have a lot of expenses. Some are fixed while others fluctuate. Regularly reviewing these costs not only keeps you informed on financial health of your business, it can help you find places to reduce, which improves revenue.

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