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Management and Operation

As the self-storage industry evolves, day-to-day operation requires a different set of skills that includes customer-service savvy, legal know-how, and sales and marketing finesse. Operators must also define their markets, determine rental rates, choose effective advertising, and understand online marketing ... all while keeping an eye on the facility’s bottom line.

What to Do When a Customer Rents a Self-Storage Unit From You … and Then Never Moves in?

Apr 18, 2023

When a customer rents a unit at your self-storage facility, you expect that they’ll move in pretty quickly. Sometimes there’s a bit of a delay. But what do you do when several weeks or even months go by and they never bring any stuff? The space...

Your Self-Storage Sales Blueprint: Creating an Effective Script for Online, Phone and In-Person Interactions

Apr 18, 2023

Even for a seasoned self-storage manager, sales can be daunting. Having a script as a guide can help you feel more confident and ensure you cover all the most important information with your prospect. Here’s how to create an effective “blueprint”...

Understanding Search Engine Algorithms and Optimization: A Guide for Self-Storage Operators

Apr 14, 2023

In today’s digital world, it’s imperative that your self-storage website ranks well in online searches. But its position is largely determined by search engine algorithms and optimization. Learn more about these concepts and some best practices to...

Protecting Your Self-Storage NOI as Industry Demand and Rates Soften Back to ‘Normal’

Apr 13, 2023

There’s been incredible demand for self-storage since the COVID-19 pandemic started in 2020, and facility operators have benefited greatly. However, this trend could be shifting, with rental rates and occupancies starting to soften. Here’s how to...

Self-Storage Owner Drew Pearson Shares Success Stories of Reviving Underperforming Facilities

Apr 12, 2023

Revitalizing an underperforming self-storage acquisition can be tricky, but it’s supremely rewarding when you can turn things around and transform a money pit into a profit-maker. In this video, owner Drew Pearson shares two of his own success...

Generating New Self-Storage Revenue by Selling Technology Upgrades to Customers

Apr 11, 2023

Your self-storage customers want more and more convenience these days, and that usually involves the implementation of technology. This creates expense for facility operators, but you know what? It can mean more revenue, too! Here’s why and how to...

Idaho Law Alters Property-Tax Assessments for Self-Storage Businesses

Apr 11, 2023

Idaho Gov. Brad Little signed House Bill 230 (HB 230) into law on April 4, which modifies the assessment process for incoming-producing properties, including self-storage facilities. The new law takes effect on July 1, according to an April 10...

The Must-Haves to Seek When Choosing or Upgrading Your Self-Storage Management Software

Apr 08, 2023

Your management software is the core of your self-storage business, so choosing the right program is one of the most important decisions you’ll make as a facility operator. Here’s what to look for when selecting a program, either for the first...

Are You Ready? Self-Storage Pros Offer Tips to Get the Most From the ISS World Expo

Apr 07, 2023

Are you ready for the biggest self-storage industry event of the year? The Inside Self-Storage World Expo kicks off on Monday. Several industry professionals offer their guidance on how to get the most from your show experience.

My Journey From Self-Storage Manager to Owner: Why and How I Did It

Apr 07, 2023

There are many self-storage managers who’d like to become facility owners themselves but aren’t sure how to accomplish it. The author shares his journey, including how he made the leap, and offers guidance to help you advance your own career.

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