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Management and Operation

As the self-storage industry evolves, day-to-day operation requires a different set of skills that includes customer-service savvy, legal know-how, and sales and marketing finesse. Operators must also define their markets, determine rental rates, choose effective advertising, and understand online marketing ... all while keeping an eye on the facility’s bottom line.

All Aboard! Positioning Your Self-Storage Hires for Success With a Strong Training Program

Mar 18, 2023

Hiring the right employees for your self-storage facility is critical, but it amounts to nothing if you don’t property onboard and train your new team members. Here’s insight to creating a program that’ll set them up for long-term success.

Bouncing Back From Self-Storage Challenges: Building Up Your Resilience

Mar 17, 2023

When faced with an obstacle in your self-storage operation, do you retreat or spring into action? How you react speaks volumes about your resilience. Fortunately, it’s a skill you can strengthen, and the benefits are enormous.

6 Tips for Maintaining Your Self-Storage Unit Doors So They’re Clean, Functional and Safe

Mar 16, 2023

Unit doors are a predominant component of every self-storage property. They not only contribute to curb appeal, they play an important role in site security and the overall customer experience. So, it’s critical that they be well-maintained. The...

Using Two-Way Video to Add a Human Touch to Self-Storage Technology and the Customer Experience

Mar 15, 2023

While more self-storage operators are incorporating technology into their businesses, the need to keep a human touch in customer interactions is still vital. The operator of four North Carolina facilities explains how two-way video communication...

Clearly See Your Way to Self-Storage Success With This Guidebook for Owners and Managers

Mar 14, 2023

To successfully operate a self-storage facility these days, you need sharp focus on trends and strategies and a strong vision of your future business goals. If your projected performance is a little blurry, our 2023 Facility-Operation Guidebook...

Why and How to Apply Customer-Behavior Analytics on Your Self-Storage Facility Website

Mar 14, 2023

Getting self-storage customers to your website is only half the battle. You also need them to interact with your pages. Understanding where users spend their time can help you improve your site and provide a more satisfying online experience...

Opening Doors to a Better World: ‘Storage Gives’ Helps the Self-Storage Industry Support Charitable Causes

Mar 11, 2023

Many self-storage companies would like to support charitable causes but aren’t sure where to start. Born from within the industry, Storage Gives provides easy ways to back a variety of organizations. Learn more about this initiative and how to...

With Spring Getting Ready to Bloom, It’s Time to Cultivate Your Self-Storage Maintenance Plan

Mar 10, 2023

It’s been a long, wet winter across the nation, but with spring just a couple of weeks away, now’s a great time for self-storage operators to cultivate their site-maintenance plan for the warm months ahead. Here are some thoughts on how to start...

Top Off Your Self-Storage Facility’s Revenue Potential With Wine Storage

Mar 10, 2023

One way to maximize revenue in self-storage is to offer add-on services that command higher rates per square foot. Wine storage can be a particularly lucrative profit center for your operation. Discover why and read considerations for adding it to...

Delivering a Disney-Style Customer Experience at Your Self-Storage Facility

Mar 08, 2023

The folks at Disney know a thing or two about creating an amazing customer experience, and self-storage operators can borrow some the brand’s ideas and apply them to their own business. Consider these three ways to elevate your business to the...