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Don’t Let the Holidaze Sidetrack Your Business Goals! Stay Focused With the 2024 Inside Self-Storage World Expo

The winter holidays are here, which for many, means a time of family, friends, eating, drinking and plenty of good cheer. Just don’t get too comfortable. A new year is right around the corner, which means it’s time to think about your professional goals. To position yourself and your business for 2024 success, start planning to attend the Inside Self-Storage World Expo.

December 21, 2023

4 Min Read

More than likely, your self-storage business has performed very well over the past few years. As a whole, operators have enjoyed abundantly healthy occupancy and rental rates, while investors have clamored to get into the game and the development market has remained strong. On the heels of a raucous ride through the previous 18 months, the party atmosphere carried into 2023 despite an unpredictable economic environment.

But times are changing, as they often do, and the industry outlook through the last half of the year wasn’t exactly all tinsel and glitter. While the sector continues to thrive on most fronts, you might need to work a little harder in 2024 to unwrap your full potential and gather a bounty of goodness.

For starters, rental rates and occupancy are beginning to stabilize or even soften in many markets. Financing is still available, but locking in favorable terms is becoming tougher. Those looking to build self-storage increasingly find themselves competing for attractive sites or in a battle for approvals with city officials and residents, who are tightening restrictions on developments and expansions. As you can see, there are a variety of challenges on the horizon.

As you celebrate the winter holidays, enjoy yourself, but don’t get too comfortable. Once the fun is said and done, it’s important to step into 2024 with clarity and a well-mastered plan. To that end, plan now to attend the Inside Self-Storage World Expo, April 2-5, at Caesars Forum Conference Center in Las Vegas. No matter your goals, you’ll find the knowledge, connections and resources you need to guarantee continued industry success.

Plenty to Consume

The ISS World Expo is the biggest industry show of the year, but size isn’t everything. What’s more significant is it’s also the most comprehensive self-storage event, offering more education, exhibits and networking opportunities than any other.

One of the reasons this annual conference and tradeshow should be a high priority is it addresses all facets of the storage business. This means that whatever your role in the industry—developer, investor, owner, manager or supplier—the event is designed for you. It provides the resources necessary to build and operate your business today as well into tomorrow.

Need convincing? Here’s an overview of what you can expect at this year’s show:

  • A fresh, modern venue, the Caesars Forum Conference Center, which loaded with meeting rooms, lounge space and other amenities

  • 42 education sessions spread across two days and organized into seven convenient, theme-based tracks

  • Eight intensive half-day workshops, split across the first and last days of the event

  • A full-day workshop focused on boat and RV storage

  • An exhibit hall featuring 200-plus suppliers, each displaying the latest industry innovations and manned by experts eager to provide demonstrations and answer questions

  • An international program featuring topics and presenters from around the world

  • A Buyers & Sellers Meeting to help owners and investors connect and make deals

  • Three Self-Storage Q&A Sessions, each focused on a different sector of the business to help you get answers to your pressing questions

  • Table Talks providing enlightening discussions on more than 40 hot topics

  • An empowering Women In Storage Education (WISE) program

  • Overtime With the Experts for one-on-one engagement with show presenters

  • Map Your Show, an interactive website and mobile app that allows you to view and pin your favorite events, explore the show floor and exhibitor directory, and much more

  • Live interaction and networking opportunities with thousands of like-minded professionals

Get Ready to Toast!

While it can be easy to become complacent when the party’s in full swing, astute storage professionals know better. It’s important to keep pace with industry evolution, then formulate and apply strategies to meet the occasion (whatever it may be). Thankfully, the things you’ll learn and people you’ll meet at the ISS World Expo will ensure your glass is never empty. By planning now to attend this critical event, you’ll be accepting an invitation to:

  • Gain education and professional development

  • Learn new ideas and be inspired to use them

  • Get insight to marketplace trends

  • See and try new products and services

  • Gather information for future purchases

  • Source new vendors and suppliers

  • Build long-lasting business connections and friendships

Self-storage is moving fast. The economic and political environment may impact you and your company. Don’t get caught unprepared! The ISS World Expo will help you ride high and prosper in the new year. You’ll find the knowledge and resources that help you think differently about your business and take action to improve it.

The end of the year offers a time for reflection as well as an opportunity to adjust and strategize for the months ahead. Don’t drop the ball in 2024. Mark the ISS World Expo on your calendar to devour all the amazing opportunities it has to offer.

To learn more about the show’s education program, networking events and exhibits, visit issworldexpo.com. Registration opens in January.

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