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The ISS Blog provides a series of insightful, industry-relevant posts to help readers keep abreast of the latest trends in the marketplace as well as premium content and educational offerings. Read the thoughts of the ISS content team and other industry experts on issues related to self-storage challenges, news, operation, development, marketing and much more.

Teri L. Lanza,
Vice President

Tony Jones,
Contributing Editor/Store Manager

Amy Campbell,

Free Stuff That Will Make Your Self-Storage Business More Efficient and Profitable

By Teri Lanza
Who doesn’t want free resources to make their self-storage operation purr like a kitten and kick out gobs of cash? We’ve had a very busy this spring, rolling out all kinds of free resources and information materials that will make your work lives easier, faster and more rewarding. Here’s list of offerings of which to take advantage.
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Entering the Self-Storage Market: 8 Questions to Ask Before You Build

By AJ Osborne
The self-storage industry is evolving. It’s becoming more competitive, and larger operators have scaling advantages. The business is also progressing to accommodate changing consumer needs, views and expectations. Before jumping in, here are some questions you need to ask yourself.
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Master These Twitter Do’s and Don’ts to Benefit Your Self-Storage Business

By Chuck G
Using Twitter may be simple but leveraging it effectively for your self-storage business can be a challenge. Guest blogger Chuck G of iBid4Storage discusses key do’s and don’ts to up your tweet game while elevating the credibility of your operation.
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Is it Time for a Makeover? Tips to Perk Up Your Self-Storage Property

By Amy Campbell
As competition heats up for self-storage operators, it's imperative your facility is in top-notch shape. Whether you’ve grown accustomed to overlooking the cracks in your asphalt or no longer notice the peeling paint on your building, it’s time to take a step back and evaluate your facility’s overall look. Be honest, would you rent a unit there? if the answer is no, it could be time for a makeover.   ...
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3 Ways for Self-Storage Operators to Reduce Waste and Their Carbon Footprint

By Dani Nicole
Owning a self-storage facility can boost your entrepreneurial dreams, but it can also be taxing on the environment. As with any business, you have to manage waste efficiently to reduce your carbon footprint. Here are some tips help you reduce waste, protect the environment and make your business more attractive to potential customers.
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2 Key Principles to Hire the Right Employee for Your Self-Storage Business

By Howard Stewart
Tired of hiring the wrong fit for your self-storage operation? Guest blogger Howard Stewart of Stewart Search Inc. discusses two key hiring principles employers should follow when trying to identify an ideal candidate for their organization.
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Influencer Marketing Could Be a Self-Storage Referral Program on Steroids

By Tony Jones
The driving force behind marketing today is the ability to tell a compelling story through the lens of someone who has benefited from your business. Explore the new buzz of “influencer marketing” and see if it can be leveraged as a self-storage referral program on steroids.
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