Stabilizing Self-Storage Occupancies in an Unstable Economy
Mel Holsinger advises self-storage managers to take immediate action to compensate for the economic downturn. His suggestions focus on specialized customer service, treating renters with the utmost care, and staying in check of what the competition offers. ...More
March 9, 2009 Mel Holsinger
Posted in Articles,
Management
Being the Best We Can Be: Self-Storage Management
Self-storage managers must constantly strive to provide the utmost in customer service, no matter how it is defined. ...More
January 19, 2009 Mel Holsinger
Posted in Articles,
Management
Attracting Self-Storage Tenants by Connecting With Community
Being a part of the local community isn’t just a nice thing to do; in these economic times, it is a necessity to help a self-storage facility stand out from the competition. ...More
January 9, 2009 Linnea Appleby
Posted in Articles,
Management,
Marketing
Customer-Service Savvy for Self-Storage
The best method for self-storage operators to attract new tenants and retain current ones is to under-promise and over-deliver. ...More
January 3, 2009 Dianna Tuttle and M. Anne Ballard
Posted in Articles
Hiring, Training and Retraining Quality Carwash Employees
Carwash owners have their work cut out for them when it comes to finding and retaining carwash employees, who must be trained to meet an expected level of customer-service standards. ...More
December 23, 2008 Fred Grauer
Posted in Articles
8 Steps to Superior Customer Relations
As the wind of economic cycles blows hard, some businesses try to contain costs by cutting corners on customer service. This is exactly the wrong thing to do, because service matters now more than ever. ...More
December 12, 2008 Ron Kaufman
Posted in Articles
Evaluating Your Self-Storage Advertising and Customer-Service Program
You’ve invested a lot to ensure the success of your business, building a nice facility and pumping a lot of money into an attractive marketing campaign. But are you evaluating your advertising program regularly to see if it’s actually working? ...More
November 7, 2008 Michelle Millis
Posted in Articles,
Marketing,
Technology
Breeding the Best Advertising: Loyal Customers!
As my quest to improve our company’s client service, I came across the book, Customer Satisfaction Is Worthless; Customer Loyalty Is Priceless, by Jeffrey Gitomer, a sales guru I have long admired. The premise of the book is that clients who are only satisfied will ...More
April 27, 2008 Sue Weinman
Posted in Articles,
Marketing
Measuring the Customer Experience
The success of your self-storage business is highly dependent on how customers perceive your company, employees and facilities. Whether you’re a one- or two-property owner or a larger, publicly traded conglomerate, providing a great customer experience is crucial to ...More
November 9, 2007 Sam Barrett, Shawna Fisher and Randy Hill
Posted in Articles