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The ISS Stor-Edge Blog delivers commentary from industry leaders, exploring critical topics that affect your business. Hear opinions on operational challenges, industry trends, management strategies, top players and much more; join the discussion and share your comments.


Interested in contributing a post to this space? Send an e-mail to storagenews@vpico.com.

02/04/2016

4 Ways to Handle Bad Reviews of Your Self-Storage Business

User reviews are important for your self-storage facility’s overall online reputation. However, not all will be glowing testimonials. Here are four ways to successfully handle a bad review.   ...
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01/07/2016

5 New Year’s Resolutions Every Self-Storage Owner Should Consider

The new year offers an opportunity to reflect and project about your self-storage business. It’s also the perfect time to set goals and think about how you approach the business. Guest blogger Tron Jordheim of Store Here Self Storage offers five business resolutions he believes every self-storage owner should consider.
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12/24/2015

7 Ways You Can Help Self-Storage Tenants Get Organized in 2016

When it comes to packing and moving, many people throw all their belongings in big boxes and stack them haphazardly in their self-storage unit. But this disorganized method often leads to frustration when they can’t find their important belongings in the chaos. Use these seven tips to help your tenants organize their belongings inside their unit and avoid stressful moving situations.    ...
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12/03/2015

Protect Your Business and Self-Storage Tenants From Sliding Ice and Snow

When ice or snow slides off a roof, it doesn’t care what’s below. Self-storage tenants can be injured, vehicles can be damaged, and the results can cost your business a lot of money. Guest blogger James Carpenter of Sno Gem Inc. discusses some problem areas that can quickly become dangerous and explains how a snow-retention system can provide peace of mind.
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11/05/2015

Gain New Self-Storage Business Through Helpful Website Content

When self-storage operators set up their online presences with websites, they do so with the intent of seeking and acquiring new business. With so many digital-marketing strategies available today, choosing the best ones for your facility’s website can be difficult. One of the more common—and less expensive—ways of gaining new customers is through content marketing.
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10/22/2015

Luring Haunted-House Operators to Rent Self-Storage

Haunted-house operators have ghastly amounts of stuff to store, but as it turns out, some of their storage practices are downright scary. Guest blogger Allie Johnson explores why these companies may make good self-storage tenants and offers tips on how to lure them to your facility.
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10/01/2015

Act Like You Care and Sell Like You Mean It: Engage and Capture Self-Storage Customers

All too often, self-storage operators don’t engage potential customers, either on the phone or when they walk through the door. Follow this advice to capture  your prospects and get them to rent a unit from you every time.
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