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The ISS Stor-Edge Blog delivers commentary from industry leaders, exploring critical topics that affect your business. Hear opinions on operational challenges, industry trends, management strategies, top players and much more; join the discussion and share your comments.


Secret Self-Storage Network Used by Santa Claus Unravels After Videos Surface

The self-storage industry is buzzing after security footage of Santa Claus surfaced, showing the jolly old elf at multiple properties across the nation within a few hours of each other. The videos are connected to several operators reportedly cutting ties with Santa’s Christmas Eve operation. Read the details about the controversy in this guest installment from
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6 Signs Someone Is Living in Your Self-Storage Unit

Countless numbers of self-storage facilities deal with people living in their units. Sadly, it goes with the territory. When can you tell someone is living in one of your units? Here are six signs.
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Designing Your Self-Storage Website With Customers in Mind

When it comes to your self-storage facility’s website, it’s important to understand why your customers are using your website. If you know this, you can cater its design and function to fit the way it’s most likely to be used.
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Self-Storage Operators Can Make Money by Helping Business Customers Save It

Tight budgets have taught small businesses to be more resourceful and played a role in self-storage becoming a popular choice for inventory and document storage as well as a viable alternative for inexpensive office space. Guest blogger Evita Williams discusses selling points operators may want to consider when targeting commercial customers.
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Mastering Social SEO: Tips for Self-Storage Operators

Self-storage operators can stop focusing on website keywords to gain higher page rankings. These days, a solid social SEO program will result in increased traffic, new customers and a higher net operating income. Learn what a social SEO program is and how to master it.   ...
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5 Building Blocks to Quickly Increase Self-Storage Rentals

Increasing customer conversions doesn’t have to be complicated. Guest blogger Magen Smith offers five building blocks self-storage managers can use to sharpen their sales acumen, boost marketing and customer-service effectiveness, increase efficiency and, ultimately, rent more units.
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A Self-Storage Operator Shares Insight on the Ferguson Riots

A self-storage operator living and working just four miles from the center of the riots in Ferguson, Mo., shares insight on the fallout for his facility and a nearby Public Storage. He also offers advice on keeping yourself and business safe during a crisis.     ...
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