SMD Software Inc., provider of SiteLink self-storage management software, is partnering with Lead Tracking Solutions (LTS) to integrate services for self-storage customers.

The partnership between LTS and SiteLink offers storage owners in the United States and Canada a platform for lowering operating costs and increasing rentals.

LTS captures prospect data from sources such as e-mail, listing services, tracking numbers, call centers and walk-ins. The company then compares incoming contacts to SiteLink Web Edition, filters out duplicates and uploads leads to Web Edition. LTS can even unlock blocked numbers and add them to Web Edition.

Web Edition collects and manages data points from LTS, including pre-rental data, follow-up appointments, marketing info and post move-out exit interviews.

LTS offers owners a call-center version and eliminates purchasing tracking numbers separately.

We designed LTS for the unique needs of the storage industry and found the perfect partner in SiteLink, said Bill McCullough, CEO. With our SiteLink integration, operators now save all leads, calculate true return on investment in advertising dollars and measure sales team performance with confidence.

We are excited about partnering with LTS because it combines traffic, advertising and sales management in one comprehensive suite, said Markus Hecker, SiteLinks chief operating officer. LTS eliminates the manual handling of leads and analyzes them on an enterprise level.