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OpenTech Alliance Acquires eTracker Software System for Self-Storage, Portable-Storage Markets


OpenTech Alliance Inc., a Phoenix-based provider of self-storage kiosks, call-center services and other technology, has agreed to acquire the eTracker software system, which offers a task-management and communication platform for commercial real estate assets. Under the terms of the agreement, eTracker LLC will cease selling the product to the self-storage and portable-storage markets, but will retain a customized version of the software to sell to other sectors, according to a press release. OpenTech will rename its version of the product to StoreTracker. The transition is expected to be complete by the end of the year.

The product is designed to streamline operational task management for facility managers, district managers and owners, as well as improve communication between staff and vendors, the release stated. Available via a dedicated mobile app and cloud-based system, it manages auctions, incident reports, lock checks and unit inventory. It’s also designed to assist with property audits and preventive maintenance.

"StoreTracker fits nicely into our IoE strategy, and we plan to open it up for use by other vendors in the self-storage industry,” said Jon Loftin, vice president and product owner at OpenTech. “Storage operators, including managers, [district managers] and corporate staff, will be able to use one tool to communicate with all of the vendors they use to operate their facility. This will allow operators to track everything that is going on at a facility with one easy-to-use tool."

OpenTech provides several models of INSOMNIAC self-serve kiosks as well as a range of self-storage rental solutions including the INSOMNIAC Live! Call Center, INSOMNIAC Online Web and mobile applications, LiveAgent! software products, and the INSOMNIAC ILock Security System, all available through the company's self-storage cloud.

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