Salt Lake City-based Centershift Inc. has partnered with Storage Marketing Solutions (SMS), which creates self-storage marketing and advertising strategies, to enhance the capabilities of its STORE Internet-based management software. Their joint objective is to “make facility management and growth more affordable, easy and profitable.”
STORE allows storage operators to automate rental rates for optimal yield management, prevent employee fraud, offer online reservations and payment options, access critical reports, and link to vendors such as call centers and insurance providers. The partnership with SMS will expand the offering to include turnkey, profit-enhancing marketing tactics. In addition, SMS helps clients reduce their advertising budget by trimming or eliminating Yellow Pages advertising and other marketing.