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Self-Storage Development Company GYS Rebrands as UpLift Development Group

GYS Development LLC, which provides development-related services to the self-storage industry and operates the Blue Sky Self Storage brand, has rebranded as UpLift Development Group. Launched seven years ago, the company owns and operates 57 self-storage properties in 34 cities across 16 states, though it’s currently developing seven projects in five states and acquiring four properties in three states, according to a press release.

“With our rebrand to Uplift Development Group, we continue to evolve as a company and expand our real estate holdings in both our current asset classes as well as get into additional asset classes that we believe will be great investments,” said company partner Lee Frederick.

UpLift has raised and deployed $236 million in equity, sold 19 storage properties, and completed $403 million in total volume deal, the release stated.

“Our team of experts underwrites deals and looks at over 350-plus a year. This volume allows us to have a very good pulse on the markets, as we are very selective and, on average, will do 15 transactions every 12 months,” said company partner Brandon Grebe. “This level of scrutiny and dedication is what allows us to continuously execute on fundamentally strong investments. We continue to cultivate relationships in the industries we are pursuing, which is another strategic advantage we have, as routinely our contacts are bringing us deals to look at that are not on the market.”

“The market conditions are very fluid at the moment, and we believe that by staying true to our rigid underwriting and taking a conservative approach to our modeling we will be able to continue to find and execute on strong investments going forward,” Grebe continued.

UpLift is a real estate development company focused on self-storage and other asset classes. Its services include site review and evaluation, entitlements and approvals, building layout and design, and construction management. The company also includes business partner Mike Perry and junior partner Tony Ollila.

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