On Aug. 25, Derek Naylor, president of Storage Marketing Solutions, will present a free webinar for self-storage operators titled, "Three Pillars of Profitable Facility Marketing to Keep You Strong Through the Winter and 2010." Participants will learn about inexpensive, efficient marketing strategies as well as technology that can help self-storage owners and managers accurately measure the effectiveness of their campaigns. Topics will include developing an effective marketing strategy and budget, three secrets of effective Internet marketing, attracting new tenants through social-media websites, and marketing misconceptions that could cost operators money.
The event will take place at 2 p.m. ET. Interested parties should register at Ministoragemessenger.com.
Art of Marketing: How to Start a Feeding Frenzy for Self-Storage (By Derek Naylor)
7 Bold Face Lies You've Heard About Marketing (and the facts behind the fiction) [Self-Storage Talk]