American Buildings Co. (ABC), a Eufaula, Ala.-based manufacturer and supplier of pre-engineered metal building systems, received trademark registration for panels coated in SmartKote paint. Roof and wall panels coated with SmartKote reflect solar rays more effectively and reduce the amount of heat absorbed into the respective building, according to the company.

We strive to provide the best to our clients, and SmartKote is the best in cool coatings, saving businesses thousands of dollars in annual cooling costs, said Wes Brooker, marketing and development manager.

SmartKote is the paint coating applied to metal panels that are used to create the roof and walls of metal-building systems. To be considered cool, SmartKote panels must have a solar reflectance of at least 25 percent. Cool-metal roofs coated with the PVDF (Polyvinylidene Flouride) can reduce energy consumption by up to 40 percent as part of a total system design. Its PVDF resin makes it transparent to ultraviolet light and reflects the heat to keep it cool. SmartKote panels are also 100 percent recyclable, have increased fire-resistance, and maintain color over years of exposure to the sun and elements.

These panels actually strengthen a buildings durability by enabling it to withstand UV rays that usually drive up cooling costs, making it energy efficient, as well as, cost efficient, said Brooker.