Self-storage managers are trained to follow up on every lead, but the quality and tenor of those interactions are what can make or break the sale. In this video, industry business coach Christel Land discusses why these calls can often feel too procedural and take on a negative tone for the prospect on the other end of the line. She instead offers insight on how to keep the conversation fresh and encouraging. The trick is to make customers feel special, so they want to give you the business! Watch now to discover ways to boost sales and increase your conversion rate.
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