RealtyeVest LLC, an online marketplace designed to connect real estate owners and developers with investors, recently launched a crowdfunding platform that allows property owners and operators to automate capital-raising campaigns and quicken the execution of transactions. The company has had one “national self-storage operator” sign up for the service, along with residential developers, a real estate investment fund, an international hotel developer and others, according to a press release.
Platform features include a custom-branded campaign landing page, dashboards to access investment and fund data, and CRM (customer-relationship management) tools, such as chat and e-mail. It pushes e-mails to a list of more than 15,000 investors and allows real estate owners to track results in real time. In addition, campaign sponsors can use RealtyeVest’s 506(c) exemption, which allows investors to register and make a placeholding pledge prior to accreditation. The marketplace also allows investors to go through the accreditation process, including digital execution of documents, the release stated.
"We're receiving traction as a result of a void in the marketplace for raising capital," said CEO Dan Summers. "Crowdfunding has gotten a lot of publicity recently, and there are many larger, well-established companies that want in but don't know exactly how; nor do they want to wait. The bigger companies realize the value in monetizing a deal quickly, and as a result, increasing deal flow and cutting back on their workforce and overhead."
Based in Jacksonville, Fla., RealtyeVest specializes in crowdfunding exclusive real estate investments. Members can browse and research offers to make informed decisions on deals. The company doesn’t ask for any percentage of eventual capital raised, according to the release.