The Inside Self-Storage (ISS) Store is selling a new book on self-storage investing. Written by AJ Osborne, co-founder of Bitterroot Holdings/Keylock Storage, “The Investors Guide to Growing Wealth in Self Storage: The Step-By-Step Playbook for Turning a Real Estate Asset Into a Thriving Self Storage Business” teaches readers how to identify investment opportunities, allocate capital, and leverage management expertise to turn a mom-and-pop asset into an income-producing venture.
Osborne co-founded Bitterroot/Keylock in 2012, building it into a $100 million portfolio with 12 properties across the Northwest. Though he specializes in turning around underperforming properties, he’s also developed self-storage from the ground up, expanded existing facilities and converted other property types into storage. Topics covered in the book include why self-storage is an attractive investment, valuation and finding deals, financing, revitalizing assets, reducing risk and more.
For more than 29 years, ISS has provided informational resources for the self-storage industry. Its educational offerings include ISS magazine, the annual ISS World Expo, an extensive website, the ISS Store, and Self-Storage Talk, the industry’s largest online community.