Tron Jordheim of PhoneSmart will offer insights on the thought process of a potential renter as well as the criteria prospects use when choosing a storage facility at the Inside Self-Storage Expo in Reno, Nev., July 19-22. Tron's session, "To Rent or Not to Rent : That Is the Customer's Question!" will take place on Thursday, July 20, at 9 a.m. Facility owners and managers will learn valuable information about their customer base as well as how to address prospects' objections and questions.
Jordheim is the director of PhoneSmart, an off-site sales force that helps storage owners rent to more people through its call center, secret-shopping service, sales-training programs and Want2Store.com facility locator. You can read what he is up to at www.selfstorageblog.com. For more information, e-mail firstname.lastname@example.org.