Management and Operation

As the self-storage industry evolves, day-to-day operation requires a different set of skills that includes customer-service savvy, legal know-how, and sales and marketing finesse. Operators must also define their markets, determine rental rates, choose effective advertising, and understand online marketing ... all while keeping an eye on the facility’s bottom line.

3 Steps to Controlling Your Self-Storage Operation’s Online Reputation

Jun 23, 2020

In word-of-mouth marketing, one bad story can spread like wildfire, hurting your business standing. The same can happen on the Web, especially with so many consumers relying on reviews to make purchase decisions. Take these three steps to control...

Performing Successful Staff Evaluations in Self-Storage: Why and How

Jun 22, 2020

Providing regular performance evaluations is key to employee engagement and retention at your self-storage business. Learn the many reasons to conduct staff reviews, plus four steps to follow when planning and executing these important assessments.

Between the Lines: How Vehicle Storage Can Benefit Your Self-Storage Business

Jun 21, 2020

Small dwellings and neighborhood restrictions have helped increase demand for vehicle storage. Here are some options and considerations that can help drive additional income at your self-storage facility.

Improving the Self-Storage Customer Experience With CRM Technology

Jun 20, 2020

Improving the customer experience should be a priority for all self-storage operators, not just those in busy markets. Learn how CRM (customer relationship management) technology can automate many tasks, modernizing your operation while improving...

Self-Storage and the 3 Ds: Supporting Tenants in Times of Death, Divorce or Displacement

Jun 17, 2020

Self-storage rentals are often driven by the three Ds: death, divorce and displacement. These events are stabilizing factors for our business and support the bottom line, but it’s important to remember there’s more than money involved. Operators...

ISS Store Featured Product: Self-Storage Mastery DVD Set on Career Development

Jun 16, 2020

Unprecedented times like these require self-storage site and regional managers to be at very the top of their game, especially if they want professional advancement. Adding skills and education will help make you indispensable to prospective...

Using Grassroots Marketing to Improve Your Self-Storage Facility’s Online Presence

Jun 16, 2020

If you have a limited marketing budget for your self-storage operation, you can still build an effective online presence. How? By leveraging grassroots outreach. Read how it works.

Inside Self-Storage 2020 COVID-19 Digital Issue

Jun 15, 2020

This Inside Self-Storage Digital Issue, with a focus on "Remaining Relevant in a Time of Crisis: Strategies to Adapt and Succeed Around COVID-19," explores how the self-storage industry has been impacted by the coronavirus and advice to help...

On the Front Line: Should Self-Storage Employees Receive Hazard Pay During COVID-19?

Jun 15, 2020

Self-storage facility employees are considered frontline workers, but does that mean they should receive hazard pay during the coronavirus pandemic? Learn about this benefit and who’s legally eligible to receive it.

Adopting Smart Technologies to Improve Self-Storage Operation and the Customer Experience

Jun 13, 2020

Smart technology provides many benefits to self-storage operators and users, yet many in the industry are still reluctant to adopt it. Overcome your hesitation by understanding how these tools work and how to choose which ones could be right for...

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