Self-storage technology is having a moment. From facility automation to data analytics to customer communication and everything in between, industry innovation is changing the way we do business. For many, technology has become an integral part of operation, helping operators make more money, attract more tenants and gain a competitive edge.
Whether you’re just beginning to explore technology or seeking the “next big thing,” you’ll find valuable education and resources at the Inside Self-Storage World Expo, July 21-24, at The Mirage Hotel & Casino in Las Vegas. The biggest show of the year will feature all the latest and greatest information on smart innovations that’ll help you dominate your market and provide the ultimate customer experience (CX).
Connect Through Education
We’re living a high-tech world, one filled with smartphones, mobile apps, kiosks, robotics, voice-enabled devices and so much more. Customers are interacting with technology on many levels, so it’s no surprise they expect to use it when renting self-storage. In fact, many purposely seek facilities that provide more self-serve options at faster speeds.
This year, the ISS World Expo is debuting an all-new Innovation Track that offers seven information-packed seminars:
- Join the Jetset: Smart Technologies for Innovative Self-Storage Operation
- Unlocking the Hidden Value of Access-Control Data and Other Self-Storage Metrics
- DIY Analytics Tools for Independent Self-Storage Operators
- Tech Evolution: Exploring the Self-Storage Virtual-Management Model
- PWAs and SEO: The Future of Web Design and the Self-Storage Tenant Interface
- What a Self-Storage Website Needs to Succeed: APIs, Security and More
- Let’s Work Together! Achieving Self-Storage Efficiency Through Technology Integration
In addition, a pair of seminars from the Customer Experience Track will explore how to apply technology to the customer aspect of your business. “Balancing the Personal and High-Tech Worlds of Self-Storage Customer Service” offers guidance on meeting customers’ needs, while “Optimizing the Elements of the Online Storage-Rental Experience” will provide insight on improving the user experience, including on your website.
An area of focus for many operators these days is refining their Web presence. The four-hour Digital Marketing Workshop returns this year with a fresh perspective to help you gain an online advantage. Hear about real-world examples and get actionable steps you can take to improve your results.
Explore the Network
Are you interested in automation but unsure where to start? One the best ways to learn about technology is to hear from those who are already using it. This show offers many ways to connect with peers, including Table Talks and Self-Storage Q&A Sessions. This year’s roundtable discussions will cover nearly 40 topics in a wide range. Tech-focused tables include:
- Using Technology in Your Self-Storage Investment Strategy
- Tips to Help Your Self-Storage Business Rank Higher on Google
- Unlocking the Power of Your Self-Storage Facility Data
You can also ask questions and share experiences in Self-Storage Q&A: Technology & Security. Two industry veterans will lead the audience in a conversation about relevant topics such as automation, software, system components, smart devices and much more!
Try Before You Buy
Investing in new technology can be scary. There’s bound to be questions about how these products work, what they’ll cost, the learning curve for staff and tenants, and the return on investment. The ISS Expo Hall, open July 22 and 23, is where you’ll find your answers to these queries and many others. Among the more than 200 exhibitors, you’ll discover experts on automation, management software, kiosks, mobile apps, text messaging, security components, online marketing and much more!
If you’ve been hesitant about new industry technology, now’s the time to act. Find out how new tools can enhance your business, boost revenue and create the ultimate CX. Learn more about all the education and networking events, plus view a complete list of exhibitors and speakers at wwwissworldexpo.com.