Not every self-storage manager is a born salesperson, but anyone can improve their odds of deal-closing success by learning a few well-tested strategies. In “Sales 101: Using Effective Techniques to Rent More Units,” industry expert Bob Copper shares commonsense tactics to turn more prospects into tenants. This 44-page book offers insight to the rule of thirds, customer motivations, phone skills, crafting a great sales presentation and more.

As a prominent consultant, author, speaker and trainer, Copper has worked extensively with hundreds of self-storage owners, operators and managers to develop strategies for operational improvement, revenue growth and value enhancement. As a facility owner himself, he has a unique perspective that relates to working with other operators.

Visit the ISS Store for full product details. Additional books by Copper focus on customer service, facility management, revenue management, leadership and more. Each is designed to help you excel in your role and play a winning hand every time.