StorageMart, which operates more than 200 self-storage properties across Canada, the United Kingdom and the United States, launched several new athletic and charity partnerships for the 2019 football season. The company will sponsor athletic programs for Iowa State University, University of Kansas, University of Missouri and the University of Nebraska. It also has a new national partnership with Big Brothers Big Sisters of America.
As part of the deal, StorageMart is sponsoring a “Tackle Tracker” at each school, donating $10 to Big Brothers Big Sisters after every tackle made by one of the teams involved. Two games into the season, the total sits at $4,460. Fans can follow the donation on the StorageMart website or using the #DefendTheFuture hashtag on social media.
The partnership with the four universities was secured by Learfield IMG College as multimedia rightsholder for the respective athletic departments.
“We have had a wonderful relationship with Big Brothers Big Sisters Canada since 2018, and we're excited to make the partnership an international one as we embark on this new journey with Big Brothers Big Sisters of America. It's a great cause we can serve to make an impact on a local basis in the communities we call home,” said StorageMart President Cris Burnam.
Founded in 1999 and based in Columbia, Mo., StorageMart is privately owned and operated by the Burnam Family, which has been in the storage industry for three generations. Its portfolio consists of more than 16 million square feet of storage. It serves more than 75,000 self-storage customers, and operates in Chinese, English, Punjabi, Quebecois French and Spanish.
PR Newswire, StorageMart Launches Five New Athletic and Charity Partnerships