Store Friendly Management Pte. Ltd., which operates the Storefriendly self-storage brand in Asia, has opened a new location in Paya Lebar, Singapore. The facility features technological amenities including “GObots,” pallet-like robots that retrieve cabinet-style units on command and bring them directly to customers. Customers retrieve their storage cabinets via a mobile QR code scanned at a self-serve kiosk, according to the source.
The robot-enabled units are kept in an air-conditioned, no-man zone. The facility design allowed Storefriendly to offer lower rental rates and create 30 percent more storage space than its traditional properties by requiring less walking space, the source reported. “The consumer gets a greater product—safer, faster, ultra-modern for less,” said Jes Johansen, CEO.
Storefriendly has another Singapore location in Clementi as well as a facility under development in Bukit Merah. Founded in 2002, the company has more than 130 locations across Hong Kong, Macau and Shanghai, China; Singapore and Taiwan. Its portfolio comprises more than 40,000 units. It’s an operating partner of Amicus Investment Management Pte. Ltd., a real estate asset-management firm specializing in industrial and self-storage properties in Hong Kong and Singapore.
Channel News Asia, Asia's Largest Self-Storage Operator Storefriendly Opens Flagship Outlet