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Your online stream for all flavors of industry video. From expert insights to how-tos to facility events and much more, Self-Storage TV is your place to see what's hot and happening in the business.

Author Mark Helm Explains the Importance of Cap Rates in Today’s Self-Storage Market

Capitalization rates are used regularly in the self-storage industry to help set real estate prices, but understanding what cap rates are and why they’re useful can be confusing. In this video, Mark Helm, author of “Creating Wealth Through Self-Storage,” explains how cap rates effect property valuation and their importance in today’s market.

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Self-Storage TV


  • Advantage Self Storage: Storage Made Easy
    Experience this professionally produced promotional video for Advantage Self Storage in Indian Trail, N.C. This commercial clearly outlines all of the facility’s features and benefits, providing a clear call to action and contact information for customers. ...More
    March 21, 2013 Posted in Videos
  • The Storage Is Great at StorageMart
    This short but catchy commercial drives home a simple message to customers: The storage is great at StorageMart. See how a simple and short video can make a powerful impact on behalf of your storage business. ...More
    March 21, 2013 Posted in Videos
  • Ray Self Storage: 'Get Your Self-Storage Move On,' by E-Literate
    Musical sensation E-Literate of Ray Self Storage Records pops a smooth groove in his tune "Get Your Self-Storage Move On." No, this ain't no storage war! Ray Self Storage has the prices customers are lookin' for! Uh-huh. That's right. It's R to the A to the Y SELF-STORAGE. ...More
    March 21, 2013 Posted in Videos
  • Making More Money With the ‘Yes or Yes’ Sales Technique
    Bob Copper, a self-storage expert and consultant and owner of Self Storage 101, teaches facility operators how to close more rentals and make more money using the "yes or yes" sales technique. ...More
    March 21, 2013 Posted in Videos
  • Oh, What a Relief Self-Storage Can Be
    StorageMart, a self-storage operator with more than 130 locations across the United States and Canada, shares this commercial, which plays off the catchy branding platform of a popular hangover remedy. Plop, plop, fizz, fizz! ...More
    March 21, 2013 Posted in Videos
  • On The Move: Making Truck Rental Work for Your Self-Storage Business
    On The Move Inc. has pioneered the field of full-service truck rental for more than 20 years. If you operate a self-storage facility, truck rental allows you to provide a higher level of customer service, display a “moving billboard” for your business, and even generate ...More
    March 21, 2013 Posted in Videos
  • Balancing Work and Family When You Run a Self-Storage Business
    Self-storage operational expert Bob Copper, owner of Self Storage 101, discusses the challenges of balancing work and family, providing self-storage operators with tips for juggling their many responsibilities. Even the most dedicated owners and managers need to have a life ...More
    March 20, 2013 Posted in Videos
  • Sentinel Systems Speaks on Self-Storage Security
    Sentinel Systems Corp. General Manager John Fogg speaks about industry security during the 2012 Inside Self-Storage World Expo in Las Vegas. Fogg talks about the most important security components for any self-storage facility and what's new and exciting in the ...More
    March 19, 2013 Posted in Videos