Self-Storage Operating Performance


  • A word on pricing
    THIS IS MY FIRST COLUMN OF THE NEW YEAR. WHAT THOUGHTS CAN I SHARE TO INSPIRE AN OWNER OR MANAGER? What new insights can I provide readers into problems they may be facing? Let's begin with the state of the self-storage industry. I specifically want to discuss the issue of ...More
    January 1, 2003 Jim Chiswell Posted in Articles
  • The 14 Biggest Pricing Errors
    MANY SELF-STORAGE FACILITIES USE PRICING STRATEGIES THAT DON'T MAKE SENSE. RECENTLY, a self-storage owner told me he priced his services by surveying the competiton and setting his prices comparatively. To set your fees using this system alone is folly. If your goal is to ...More
    January 1, 2003 Fred Gleeck Posted in Articles
  • State of the Industry Report
    A slow economy and declining demand put domestic self-storage to the test. What role will overseas expansion play? Crowded markets and a lagging economy over the past year tested the myth that self-storage is recession-proof. Some stores faired well. Others saw occupancy ...More
    January 1, 2003 Amy Campbell Posted in Articles, Development, Finance
  • Anticipating the Refinance
    The fall marks the season when many people focus on time ahead. The kids are back in school, summer vacations are over, and the days are getting shorter. This is the time when I start the house projects I put off over the summer. Have you ever noticed the first 80 percent ...More
    November 1, 2002 Neal Gussis Posted in Articles, Finance
  • Automatic Rent Collection
    Modern management software can collect your rental revenue automatically, without any action by your employees. The benefits are profound: reduced overhead, accurate auditing, reduced customer costs, increased occupancies and increased rental rates. Once you learn a few ...More
    May 1, 2002 Douglas Carner Posted in Articles, Finance, Technology
  • Why and When to Sell
    We have all heard the saying, "Buy low and sell high." But if investing is this easy, why don't we always take advantage of economic cycles, interest rates, locations, etc., and make serious returns every time we sell? Self-storage owners, like those of other real estate ...More
    February 1, 2002 Jack Guttman Posted in Articles
  • Noah's G.P. Inc.
    Many people bemoan having to "work for a living" and simply dread waking to the alarm at 6:30 a.m. on Monday morning. It is rare to encounter a person who exudes so much passion and excitement about his work it is contagious. But Mike Parham, founder and president of Noah's ...More
    February 1, 2002 Jeff Eckols Posted in Articles, Development
  • Competitive Pri¢ing
    Do you remember back to your college marketing class when your professor taught you about the five P's of marketing? They were product, position, placement, promotion and price. In the self-storage industry, I think we need to add one more P--people. The idea is, if you pay ...More
    January 1, 2002 Jeff Kinder Posted in Articles
  • Inside Self-Storage Magazine 10/2001: A Comprehensive Marketing Plan
    A Comprehensive Marketing PlanWhat you should be doing each day, week, month, quarter and year By Fred Gleeck One of the three biggest mistakes I see made by self-storage operators is not having a comprehensive marketing plan. Over the past several issues, I've shared ...More
    October 1, 2001 Fred Gleeck Posted in Articles
  • Best in Class
    Best in ClassA tribute to small operators By RK Kliebenstein What does it really mean to be No. 1? That your facilities comprise the most square feet? The most units? The most land? The most employees? Are any of these important enough to make you No. 1? I was recently ...More
    October 1, 2001 RK Kliebenstein Posted in Articles