Inside Self-Storage

Online Marketing

Online marketing has become a gateway for self-storage operators to reach a much broader audience. Through facility websites, self-storage directories and organic searches, facility operators can reach potential tenants far beyond the previously set three-mile market. Self-storage owners and managers are implementing pay-per-click and online Yellow Pages advertising, and embracing social-media outlets such as Twitter, Facebook, MySpace and LinkedIn. They are also exploring search-engine optimization (SEO), search-engine marketing (SEM), local search, and third-party referral sites to reach new customers via the Web.

StorQuest Self Storage Aims to Raise $10K for Cancer Research Via Social Media

StorQuest, a self-storage operator with more than 35 facilities throughout Arizona, California, Colorado and Hawaii, is on a mission to raise $10,000 to fund cancer research. Every time a customer or potential customer interacts with the company via Facebook and Twitter, it ...More
July 20, 2012
Posted in News, Management, Marketing
Attracting Self-Storage Tenants Via Mobile Devices

With today’s faster Internet connections and more robust features, users are turning to their mobile devices as a quick way to interact, seek information and even be entertained. Self-storage operators who don't offer mobile-friendly websites may find themselves struggling ...More
July 20, 2012
Posted in Blog, Management, Marketing
Internet-Marketing Company The Storage Group Expands Services to Canada

The Storage Group, an Internet-marketing company serving the self-storage industry, has expanded its Web-based products and services to the Canada market. ...More
July 18, 2012
Posted in News, Marketing
Why Your Self-Storage Business Needs an Adaptive Website

We’re in the midst of one the biggest software and hardware revolutions we’ve ever witnessed. With processing power, storage and bandwidth increasing exponentially, smartphones and smart tablets are quickly becoming our main personal and business computer. For the ...More
July 14, 2012
Posted in Articles, Management, Marketing
Storage Post Self Storage Launches Spanish Website

Storage Post Self Storage has launched an integrated, Spanish-language version of its website in a strategic move to reach a wider demographic. The translated website features information about Storage Post, customized self-storage options and a blog with storage tips. ...More
July 13, 2012
Posted in News, Marketing
Inside Self-Storage and Linkmedia 360 Release Social-Media Starter Guide for Facility Operators

Inside Self-Storage (ISS) has released a free whitepaper from Linkmedia 360, "Social Media: The Self-Storage Operator's Starter Guide," which will help facility owners and managers promote their business using tools such as Twitter, Facebook and others. The resource is ...More
July 12, 2012
Posted in News, Management, Marketing
Social Media: The Self-Storage Operator's Starter Guide

Are you interested in using social media to promote your self-storage business but aren't sure where to start? Designed exclusively for self-storage managers and owners, this whitepaper will help you promote your facilities and brand using tools such as Twitter, Facebook ...More
July 9, 2012
Posted in Whitepapers, Marketing
10 Critical Marketing Channels Every Self-Storage Operator Should Master

The self-storage industry has come a long way in the past two years in terms of understanding the importance of a business's online presence, which can be crucial to generating a high number of quality leads. Here are 10 marketing channels every operator needs to master to ...More
July 4, 2012
Posted in Articles, Management, Marketing
Australia Storage Expo Focuses on Self-Storage Software, Online Marketing

Self-storage operators and vendors traveled from all over Australia to hear industry speakers cover a diverse range of topics for Storage Expo, June 14 in Sydney. Web-based management software and online marketing were hot topics. ...More
July 3, 2012
Posted in Blog, Technology
Self-Storage Operator StorageMart Gives Away Baseball Tickets Through Facebook Contest

Self-storage operator StorageMart recently launched a contest on its Facebook page, encouraging sports fans to share their favorite baseball moments captured on camera. ...More
July 2, 2012
Posted in News, Management, Marketing

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