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Management And Operation


  • USstoragesearch.com Sends Self-Storage Manager/Marketer on Free Cruise
    Karen Kosek, director of operations for Security Self Storage Ltd. in Highland Heights, Ohio, recently enjoyed a free, four-day cruise for two, courtesy of USstoragesearch.com. ...More
    March 19, 2008 Posted in News
  • Speaking of Sales: Breaking the Rules
    I knew it was going to happen. It was Christmas Eve, and I went into the office to get caught up. Something also told me we’d be getting a call (or several) from a client facility, where there’d be an anxious renter facing a lockout situation. It happens frequently: Someone ...More
    March 1, 2008 Tron Jordheim Posted in Articles
  • Art of Marketing: How to Start a Feeding Frenzy for Self-Storage
    Gary Halbert, the guru of marketing and copywriting, taught me many lessons over the years. In this article, I’m going to teach you the most profitable one, and show how it increases profit and occupancy immediately. It only works if you follow the steps. Imagine for a ...More
    March 1, 2008 Derek M. Naylor Posted in Articles
  • Manager's Memo: Service Starts at the Signature
    As managers, we’re always focused on drawing customers to our business to rent units. We obsess about marketing strategies to lure potential customers to pick up the phone and call; we practice our phone skills to sound personable and trustworthy; and we go to great lengths ...More
    March 1, 2008 Mel Holsinger Posted in Articles
  • USstoragesearch.com Offers Members Free Tele-Seminars
    USstoragesearch.com, a firm specializing in online marketing for the self-storage industry, is offering a series of free monthly training tele-seminars to help its members increase occupancy. ...More
    January 21, 2008 Posted in News
  • Special Operations: Profit Depends on Discipline
    Most self-storage operators fear new competition coming into their market. When it happens, they typically become reactive instead of proactive. For example, when a new facility pops up around the corner, most of them decrease rates and pump up promotions for fear of losing ...More
    January 17, 2008 Brad North Posted in Articles
  • Marketing Limelight: To Know Customers Is to Rent to Them
    Print Yellow Pages seems to elicit the least amount of excitement of all the advertising mediums. It doesn’t have the sex appeal of TV or the Internet, yet it still delivers the greatest number of new customers to storage facilities. As a facility owner or manager, you ...More
    January 17, 2008 Sue Weinman Posted in Articles
  • Managing for Dollars: Getting Some Storage Muscle
    Self-storage can be a lonely business. The industry is comprised of many owners and operators who have a single location or handful of stores. Frequently, the site manager works by himself or with a very small team, and he may only see the owner or supervisor a few times a ...More
    January 17, 2008 Linnea Appleby Posted in Articles
  • Q&A Session at Inside Self-Storage Expo Features Info, Prizes and Fun
    The “Self-Storage Q&A: The Game Everyone Can Win,” at the upcoming Inside Self-Storage (ISS) Expo in Las Vegas, will provide storage-facility operators with a venue where they can get their management questions answered?and win great giveaways. ...More
    January 15, 2008 Posted in News
  • Inside Self-Storage Expands Training Institute to Include QSM Designation
    The Self-Storage Training Institute (SSTI), owned and operated by Inside Self-Storage (ISS), will expand its online educational offerings to include a comprehensive continuing-education program for facility managers. ...More
    January 14, 2008 Posted in News