Inside Self-Storage

Gina Six Kudo

Memorable Self-Storage Marketing: Using Promotional Products to Make a Lasting Impression on Prospects

For the average self-storage manager, marketing is a bane of his existence. How the heck do you make a self-storage facility enticing to the average consumer, especially when you're in over your head and don’t know what to do or how to proceed? Following are examples of ...More
4 weeks ago By Gina Kudo
Posted in Articles, Management, Marketing
#StorChat Self-Storage 'Conversation' to Continue, Expand in 2012

#StorChat, the first self-storage community to live on Twitter, will continue to provide online interaction, education and fun for industry professionals in the year ahead, according to a press release issued by its inventors. ...More
January 5, 2012
Posted in News, Management, Marketing
Excess Proceeds: What Happens When a Self-Storage Auction Brings in Extra Money?

The popularity of television shows about self-storage auctions has brought higher dollar amounts than most operators are used to seeing at auction time. While some self-storage operators may unknowingly think, “Hey, it’s extra income," that's not really the case. ...More
December 28, 2011
Posted in Blog, Legal Issues, Management
10 Things Every New Self-Storage Manager Should Know: Advice From Deep in the Trenches

The self-storage manager plays an integral role in the success of every facility, regardless of the market and occupancy. Managers handle a plethora of responsibilities including sales and marketing, maintenance, customer service, and staying up to date on legal issues. If ...More
October 14, 2011
Posted in Galleries, Management, Marketing
9/11 and Self-Storage Security: What’s Changed?

It's been 10 years since the 9/11 terrorist attack, but the need to be vigilant is still very real. Read what self-storage operators think about today's facility security measures and how that fateful day shaped the way operators rent units. ...More
September 9, 2011
Posted in Blog, Management
Making a Difference: What Self-Storage Operators Can Learn From NASA

While we as the storage industry cannot be responsible for the massive advances in science, medicine and such, we can make a difference. ...More
July 13, 2011 By Gina Kudo
Posted in Blog, Management, Marketing
What Is a Self-Storage Manager, Part 3

Owners: Your manager is a crucial part of maintaining a fully functioning, highly tuned facility. Here are some tips to ensure a smooth working relationship. ...More
June 22, 2011 By Gina Kudo
Posted in Blog, Management
What Is a Self-Storage Manager?, Part 2

In the last blog, I shared with you a story of an owner with a bad attitude. This time, it’s managers who will take the heat. ...More
April 13, 2011 By Gina Kudo
Posted in Blog, Management
What Is a Self-Storage Manager?, Part 1

Let’s define what a manager is. The word manager denotes an individual who’s in charge of a certain group of tasks, or a subset of a company. Is a manager a thing? No, a manger is an individual, therefore, a human being. ...More
March 30, 2011
Posted in Blog, Management
A Manager’s View of the ISS Expo

A self-storage manager offers her take on the seminars, workshops and exhibits at the recent Inside Self Storage World Expo in Las Vegas. ...More
March 23, 2011
Posted in Blog, Management

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