In a year of vast political and financial change, businesses are focused on creative strategies for diversification and success. In the self-storage industry, owners and managers seek ways to increase market share while retaining existing customers. Investors consider ways to maximize return, and developers pursue the next untapped opportunity. They will all find invaluable resources at the next Inside Self-Storage World Expo.
This October, the ISS Expo is headed to the nation’s capital with a fresh, hard-hitting program that delivers education, community, exhibits and more. Intent on providing the information self-storage professionals need in a challenging business landscape, the fall event delves into the industry’s most relevant issues: online and traditional marketing, green building practices, exit strategies, legislative changes and much more.
The Seat of Our Government
The gorgeous Gaylord National Resort & Convention Center will serve as the venue for this dynamic event, offering the best in accommodation and sight-seeing to bolster attendees’ first-rate educational experience. In addition to being a readily accessible city and a hub for the East Coast, Washington, D.C., has become a renewed symbol of hope and transformation since the presidential election. This made it the optimal location for the ISS Expo, the theme for which is “Today’s Challenges Are Tomorrow’s Profit.”
Just eight miles south of the capital, the hotel offers convenient city access via an hourly shuttle service. It also provides a water taxi to Old Town Alexandria and a shuttle to Ronald Reagan National Airport. Guests will enjoy a wide selection of fine-dining and casual restaurants, unique shopping experiences, an indoor pool, and a 20,000-square-foot spa and fitness center. A two-story rooftop lounge, Pose Ultra, provides onsite nightlife.
Focus on Education
The show’s three-pronged educational approach is designed to address the unique needs of facility managers, owners, builders and investors. Participants who purchase an Education Package can attend seminars in the following tracks:
1. Facility Marketing and Promotion: Online and traditional methods, including websites, tracking, search-engine optimization, e-mail campaigns and more
2. Day-to-Day Operation and Management: Sales, customer service, legal issues, collections, lien sales, facility maintenance, rental agreements and more
3. Construction, Development, Real Estate and Finance: Building components, green building, site selection, valuation, zoning, lending options and more
Add-on intensive workshops will include popular favorites, such as the Management Workshop with Joe Niemczyk and Legal Learning Live with Jeffrey Greenberger, as well as exciting new offerings. Numerous networking events will provide intimate settings for meaningful dialogue with peers and experts. Finally, the exhibit hall will showcase a wide range of products and services from the most reputable self-storage suppliers.
The ISS Expo has assembled the industry’s greatest minds to provide the guidance and resources operators and investors will need for a successful 2010. With the right tactics, professionals from all facets of the self-storage business can create profit from this year’s impediments. For more information, visit www.insideselfstorageworldexpo.com.
What: Inside Self-Storage World Expo
When: Oct. 5-8, 2009
Where: Gaylord National Resort & Convention Center, Washington, D.C.
Who: Self-storage owners, managers, developers, investors and suppliers
Why: Today’s challenges are tomorrow’s profit!