Self-storage operators are invited to participate in the Local Business Marketing Summit, a free, two-day online event designed to provide digital-marketing strategies on e-mail campaigns, local search, online advertising, reviews and ratings, social media, and websites. Produced by Local Marketing Institute (LMI), a provider of online- and digital-marketing training, the event will offer 18 education sessions during June 27-28.
Inside Self-Storage, a provider of insight and education to self-storage professionals worldwide, is an official media partner of the event.
Scheduled presenters include more than a dozen digital-marketing experts who have been regular contributors to “Forbes” magazine, Google My Business, Moz, Search Engine Land, Social Media Examiner, SMX and “The Wall Street Journal,” according to a press release. They include Myles Anderson, Bernadette Coleman, Joy Hawkins, Marcus Miller, Phil Rozek, Conrad Saam and Dennis Yu.
The summit is designed for businesses that have a physical storefront, such as restaurants, retailers, salons and self-storage operators. It’s also intended to attract professional and trade service providers, including accountants, doctors, electricians and plumbers, as well as marketers and Web developers who provide services to local businesses, the release stated.
Participants can register for free at LocalBusinessMarketingSummit.com.
The event will be hosted by Eric Shanfelt, founder and CEO of LMI. “We have one goal with the summit: to equip local businesses with digital-marketing tactics that will help them attract more customers, build customer loyalty and grow their business,” Shanfelt said. “The summit sessions focus on practical, effective and proven digital-marketing strategies that any business can implement.”
Shanfelt has 25 years of experience in digital marketing and online strategies. Prior to founding LMI, he served as senior vice president of digital strategies for several companies, including HarperCollins Christian Publishing and Penton Media.
Based in Windsor, Colo., LMI provides online, digital-marketing training for businesses, marketers and Web developers. It offers free downloadable resources, in-person and online events, and a members-only VIP program.
For more than 25 years, ISS has provided informational resources for the self-storage industry. Its educational offerings include ISS magazine, the annual ISS World Expo, an extensive website, the ISS Store, and Self-Storage Talk, the industry’s largest online community.