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Self-Storage REIT Public Storage Launches ‘Holiday Stories’ Video Contest

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Update 12/13/17 – Public Storage has announced the finalists in its “Holiday Stories” video contest, with winners set to be declared this week based on viewing totals through Dec. 12. The company chose three consumer and two employee submissions for final voting. As of this morning, a consumer entry from a father and son in El Paso, Texas, had received the most views.

Though most of the videos highlight Christmas or other winter holidays, the father-and-son video celebrates National Park Week, during which U.S. national parks waive their usual admission fee. The 33-second video shows them sledding down a sand dune at White Sands National Monument in New Mexico.

The second most-viewed consumer video features an original song by “Elise” in Denton, Texas. The woman performs and dances while wearing a reindeer costume. Currently ranking at No. 3, a video from “Lauren” in Chapmansboro, Tenn., recounts the first Christmas she and her husband experienced as a married couple.

The employee contest is a close one, with the two finalists having received 676 and 658 views as of this morning. The top-place video, submitted by a facility-management team in Annapolis, Md., features two employees explaining why customers should store at Public Storage while they pop in and out of moving boxes. The other entry, an original parody of “Jingle Bells,” was submitted by employees near Tacoma, Wash.


11/20/17 – Self-storage real estate investment trust (REIT) Public Storage Inc. has launched a “Holiday Stories” video contest in which employees and the general public can vie separately to win a $250 cash prize. Submissions, limited to two minutes, should focus on the creator’s favorite holiday regardless of the season. Videos should be creative, with subject matter open to holiday recipes, a story about a special memento, singing and dancing, and more, according to a press release.

Entries must be uploaded to the “Holiday Stories Contest” section of the Public Storage Facebook page or through the company’s mobile-friendly contest page on Dec. 4. Employee and consumer submissions will be judged separately. Finalists will be posted to the REIT’s YouTube channel on Dec. 6, with the videos receiving the most views through Dec. 12 declared the winners, the release stated.

Last month, Public Storage held a “Sing to Win” music-video contest in which company employees, customers and fans created original submissions focused on self-storage, moving, and related products and tasks.

Based in Glendale, Calif., the REIT has interests in 2,358 self-storage facilities in 38 states, with approximately 156 million net rentable square feet. Operating under the Shurgard brand name, the company also has 220 facilities in seven European countries, with approximately 12 million net rentable square feet.

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