Storage Post Self Storage is branding and redesigning the storage moving trucks at the company's New Jersey and New York locations. The trucks are provided as a free customer service to people moving into a Storage Post unit.
In the past year, Storage Post has made a concerted effort to fully rebrand its facilities with property renovations, website updates and changes to the marketing messaging. Working with in-house graphic designers and a truck-wrapping vendor in New Jersey, the company created a full truck design using the Storage Post logo and its signature bright yellow and bold green.
The eye-catching rental-moving trucks, offered with a driver, are available to help new customers move into their storage units at any Storage Post facility in New Jersey or New York. With the colorful new look, the company hopes to increase awareness of the free truck service and market its commitment to customer convenience. The truck-wrapping overhaul will be complete in 2013.
"Our customers love the free truck and driver service," said Pete Gioiello, vice president of operations. "Plus, with those bright colors, you can't miss seeing them driving through New York City."
Headquartered in Atlanta, Storage Post has 22 locations throughout Georgia, Louisiana, New Jersey and New York. The company offers customer conveniences including free WiFi at all of its facilities and a free storage shuttle for its Long Island customers. It is actively pursuing self-storage acquisitions.