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Michaels Wilder Offers Free Whitepaper on Customer-Service Excellence in Self-Storage


Michaels Wilder Customer Service Whitepaper***The quality of a company's customer service directly impacts its current and future financial stability and potential. Since the single greatest influence over customers' experience is the quality of customer-facing staff, it's imperative to find, hire and retain top-quality talent for front-line staff and management positions.

Today Michaels Wilder, a Phoenix-based marketing and talent-management services company, launched a free whitepaper through titled, "Recipe for Customer-Service Excellence: Find With Care, Hire With Care, Retain With Care … Repeat." The whitepaper focuses on the importance of customer service in the self-storage industry and how facility owners and operators can provide the best service possible.

The whitepaper addresses:

  • How customer service affects the financial stability of small, mid-size and large companies
  • How to find and hire top-quality talent for a company's customer-facing staff positions
  • How to retain quality customer-service staff and what to do when a key employee leaves

The whitepaper can be downloaded for free at

Michaels Wilder, which provides Internet, mobile, print and broadcast advertising solutions, has been in business for more than 20 years. Serving large and small clients across a wide range of industries, the company is also a Certified Marketing Representative for Yellow Pages advertising and offers recruitment and human resources consulting.

For more than 20 years, Inside Self-Storage (ISS) has provided informational resources to self-storage owners, managers, developers and investors. Its educational offerings include a monthly magazine, bi-annual tradeshows, an extensive website, an education institute and Self-Storage Talk, the industry’s largest online community.

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