E-SoftSys, provider of the Self Storage Manager software program for self-storage operations, released Version 2.0 of its e-CRM (customer relationship management) add-on module, which provides call-center agents and company staff with 24/7 on-demand access to customer information.

CRM refers to the methods and processes companies use to interact with their customers, from the initial inquiry to post-transaction follow-up. Designed specifically for multi-facility operators, e-CRM interfaces with leading phone and call-center systems, allowing self-storage operators to track leads, reservations, marketing campaigns and more. Integrated with the Self Storage Manager centralized database, it enables users to follow up with prospective customers, take payments, manage collections and handle customer-related incidents from any location with Internet access.  e-CRM also has an integrated e-mail campaign feature.

First introduced in 2009, the module has been successfully implemented by self-storage operators including A-1 Self Storage, which has more than 40 locations in California, and Stor-All Storage, with 44 locations throughout Colorado, Florida, Georgia, North Carolina and Virginia.

E-SoftSys collaborates with clients, incorporating their feedback and suggestions when developing software, according to Kat Shenoy, president and CEO. Many of the improvements and upgrades in e-CRM Version 2.0 came from input by industry-leading operators. 

Self Storage Manager, a software application for single- and multi-facility self-storage operators, comes in a Windows-based Standard Edition or a Web-based Enterprise Edition. The program has been implemented by companies in North America, South America, Europe, the Middle East and Asia.

A Microsoft Gold Certified Partner and ISO 9001:2008 certified company, E-SoftSys also offers add-on modules such as an interface for INSOMNIAC self-storage kiosks, an interface for QlikView business intelligence and analytics, a tablet-based site-audit and walk-through application, and others. The company provides 24/7 customer support.