The StorageMart self-storage building in Brooklyn, N.Y., is sporting a sign to fan the heat of basketball rivalry between the New York Knicks and New Jersey Nets. To capitalize on the buzz, the company has launched social-media campaign, giving away tickets to a showdown between the teams.
The Nets plan to relocate to Brooklyn upon completion of the Barclays Center sports arena in 2012. Featuring Knicks forward Amar’e Stoudemire and the message “Brooklyn Represent,” the billboard in question hangs in front of the Manhattan Bridge near the arena construction site. Nets CEO Brett Yormark called out the sign as a “defensive maneuver” in his comments to NYDailyNews.com.
The two teams play each other at Madison Square Garden on Nov. 30, and StorageMart is giving away four tickets to the game. Fans can enter the drawing via Twitter or Facebook. On Twitter, they should post an @StorageMart tweet using hash tag #storagegifts in the message. On Facebook, they should leave a comment on the StorageMart Gives fan page wall about the giveaway.
The deadline to enter the drawing is Nov. 18. StorageMart will draw a winner by the 19th and reply via Facebook and Twitter to notify the recipient. If prize is not claimed by Nov. 22, a new winner will be drawn. No purchase is necessary to win. Employees and immediate family members of employees are not eligible to win, but are welcome to share this contest with friends.
StorageMart is a fully integrated, privately owned real estate company that owns and operates more than 135 self-storage properties in the United States and Canada.