Derek Naylor, president of Storage Marketing Solutions, will present a free webinar on Oct. 19 titled, “How to Become a Self-Storage Sales, Marketing and Customer-Service Ninja.” The free online seminar will provide self-storage managers and owners with tools and information to help them improve in critical areas of facility operation. Naylor will address:
- Why site-level personnel are one of the most important links to success
- Why bonuses and other incentives don’t work the way we all want them to
- Creating real and lasting change in your sales, marketing and customer-service culture
- Four simple steps to double your lead-to-rental conversion ration
- The most effective and affordable training formula for site-level personnel
The webinar will take place at 2 p.m. ET. The free registration process should be completed at Ministoragemessenger.com/webinar.Storage Marketing Solutions implements marketing strategies for self-storage and mobile-storage operators nationwide. Naylor has consulted in the area of marketing and sales for a diverse assortment of businesses. His strategies for these entities are responsible for generating more than $250 million in increased sales revenue. Naylor is also a past contributor to Inside Self-Storage magazine and the Inside Self-Storage World Expo.