SelfStorage.com, a website for self-storage professionals founded by Michael McCune, president of the Argus Self Storage Real Estate Network, has put its online-rental capability in the hands of SpareFoot.com, an online self-storage marketplace. In addition, SelfStorage.com will be expanded to include new tools and content for self-storage facility owners, vendors and real estate brokers.
SelfStorage.com will now allow consumers to comparison shop for storage units the same way they shop for airplane tickets or hotel rooms on travel aggregators. SpareFoot began converting SelfStorage.com to its pay-for-performance model in July and expects the overhaul to be completed soon. Website and marketing enhancements are under way to dramatically increase tenant volume delivered to operators listed on the website.
“After meeting the SpareFoot team and watching their technology in action, it became clear that we needed to work together,” said McCune, a 30-year veteran of the self-storage industry. McCune founded SelfStorage.com in 1996.
“This is a game-changing development in our industry,” said SpareFoot CEO Chuck Gordon. “Our mission is to make storage more accessible to more tenants than ever before, and this deal is a huge step toward that goal.”
Argus is a national network of real estate brokers who specialize in self-storage. The company provides brokerage, consulting and marketing services to self-storage buyers and sellers.
SpareFoot has 5,000 storage listings nationwide. The company generates revenue from transaction fees paid by those who list their space.