The
self-storage market, like the global economy, is changing, and
many unknowns lie ahead. Storage operators face intense
competition, increased expenses and shifting consumer demand.
This e-book provides insight to the critical area of facility
marketing and promotion, including Web strategies, e-mail
campaigns, print advertising and more. The collection of
articles specifically addresses topics such as how to use the
Internet to capture self-storage customers, the importance of
tracking your marketing efforts, converting leads to
customers, using social media to market self-storage, e-mail
marketing campaigns, print and online Yellow Pages, and
hosting community events.
The
self-storage market, like the global economy, is changing, and
many unknowns lie ahead. Storage operators face intense
competition, increased expenses and shifting consumer demand.
This e-book provides insight to the critical area of facility
marketing and promotion, including Web strategies, e-mail
campaigns, print advertising and more. The collection of
articles specifically addresses topics such as how to use the
Internet to capture self-storage customers, the importance of
tracking your marketing efforts, converting leads to
customers, using social media to market self-storage, e-mail
marketing campaigns, print and online Yellow Pages, and
hosting community events.