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Amy Campbell

Amy Campbell
Editor
acampbell@vpico.com

04/04/2012

Is There a Positive Spin to Idaho State’s Land Board’s Self-Storage Purchase?

While I’m philosophically opposed to the concept of any governmental entity getting into competition with the private sector in any part of the economy, there may be a silver lining in this cloud.
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03/30/2012

Earth Hour: How Can Self-Storage Operators Participate?

This Saturday people around the world will unplug for one hour between 8:30 and 9:30 p.m. to support Earth Hour. On a personal level, turning out the lights for an hour is pretty simple. For businesses, it’s a bit more complicated—but it is doable.
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03/27/2012

Yen and Yang: A Lesson in Self-Storage Refinancing 101

A couple of self-storage owners who are refinancing their facility loans have been contacting me over the past few days, and their approaches to the task are at polar opposites. Their experiences are a great lesson in what to do and what not to do when it comes to refinancing a self-storage loan.
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03/14/2012

Inside Self-Storage World Expo Kicks Off Today in Las Vegas

The Inside Self-Storage World Expo opened today in Las Vegas with a bang. Today’s opening session featured a panel of self-storage heavy-hitters who discussed the industry’s status, online marketing, acquisitions and more.
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03/06/2012

Do You Have the ‘Wow’ Factor? Cultivating the Ultimate Self-Storage Experience

What makes your self-storage facility different than all the others? You can dazzle your potential customers with tales of how safe and secure your facility is, but there is one critical factor that will stand out above the rest.
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03/01/2012

Are You Open? Determining Your Self-Storage Facility Hours

Operating hours is a critical consideration for every self-storage facility. All facilities differ, with some open 24 hours, seven days a week, while others may be closed during the night hours or even on a weekday or Sunday.
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02/22/2012

The Practical Web: Surefire Ways Self-Storage Operators Can Improve Online Activity

For many self-storage operators, the premise of building a website, using it for marketing and leveraging social media is a bit of a mystery. Reality is there are definitely technical aspects that are better left to professionals. But when it comes to using the Web to drive your self-storage business, it’s time to start thinking of it as a practical tool.
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