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Teri Lanza

Teri Lanza
Editorial Director
tlanza@vpico.com

11/16/2012

A Storage Operator Worth His Salt Never Stops Learning

In a recent episode of HBO TV series "Treme," expert trombonist Antoine Batiste emphasizes the importance of continued learning to excel in one's craft. Today, successful self-storage operation takes talent and skill, which is why training and ongoing education are paramount. Is it time you had some professional guidance or maybe just a refresher? ...
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11/07/2012

Holiday Giving Opens Self-Storage Facilities to Rewarding Possibilities

Guest blogger Gina Six Kudo rings in the holiday season with a discussion about charitable work and the intrinsic rewards holiday fundraisers can provide self-storage facilities. Although there are many ways operators can make a difference in their communities, they first have to open themselves up to the possibilities.
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10/31/2012

Don’t Let Halloween Haunt Your Self-Storage Marketing Strategies

Many self-storage businesses have embraced the fun spirit of Halloween through special promotions and onsite events. The types of holiday-themed marketing strategies you implement at your facility tell the community a lot about your business. Check out some examples of what fellow operators are doing this spooky season.
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10/18/2012

Getting Your Arms Around the World of Self-Storage

Decades ago, it was rare to see self-storage facilities outside the United States. Now the industry is blossoming in regions worldwide and being embraced by investors and consumers alike. It's marvelous to watch the business spread into previously untouched markets, opening doors and changing lives. Learn more about where the industry is thriving, the impediments being faced, and what's on the horizon.
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10/03/2012

A Self-Storage REIT Touts Tech Prowess, Managers Champion the Human Element

Is technology the self-storage game-changer Extra Space President Spencer Kirk professed it to be in a recent interview? Feedback from members of the Self-Storage Talk online community champions the human element over technological drivers.
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09/18/2012

Self-Storage Newbie Finds the Right Fit for Her Stuff

The self-storage facility I chose not only has the amenities I need, it has many more features I never considered—all of which I learned from the staff, who asked questions in addition to answering my questions. Thorough and thoughtful help for this self-storage newbie made all the difference in finding the right fit for my storage needs.
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09/12/2012

Top Self-Storage Operators, Free Resources and Being Remarkable

In 2012, being a remarkable self-storage operator—in the eyes of customers and peers—is a much taller order than in the past. Technology tools, the Internet and market saturation have completely altered the industry landscape. Check out some free downloadable publications that will help you differentiate your business, and get a glimpse at the newly released 2012 Top-Operators List.
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