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ISS Blog RSS

The ISS Blog provides a series of insightful, industry-relevant posts to help readers keep abreast of the latest trends in the marketplace as well as premium content and educational offerings. Read the thoughts of the ISS content team and other industry experts on issues related to self-storage challenges, news, operation, development, marketing and much more.


Teri L. Lanza,
Editorial Director

Tony Jones,
Contributing Editor/Store Manager

Amy Campbell,
Editor
10/09/2009

ISS Expo: A Huge Success!

By Amy Campbell
The Inside Self-Storage World Expo in Washington, D.C., wrapped up Thursday after four days of amazing seminars, a lively self-storage Q&A, a packed cocktail reception and two days of exhibit hall action.
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10/06/2009

Live From the ISS Expo: Self-Storage Marketing, Sales Techniques and More

By Amy Campbell
The ISS team is in Washington, D.C., this week hosting the Inside Self-Storage World Expo. We are joined by hundreds of industry professionals who are here to learn the things they need to know to build or sustain their storage business in such difficult times. The day kicked off with an opening session focused on self-storage marketing. Hosted by Derek Naylor of Storage Marketing Solutions and ...
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10/05/2009

Community Outreach: How-To, Part Three

By Amy Campbell
In the third part of the series on community outreach, Blogger Gina Six Kudo takes a closer look at the Marine Toys for Tots program and how self-storage managers and owners can be more than just a collection site.
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10/02/2009

Create a Memorable Direct-Mail Campaign

By Amy Campbell
Direct-mail campaigns can be effective marketing tools for self-storage operators. Learn how to create a better direct-mail piece.
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09/29/2009

Community Outreach: How-To, Part Two

By Amy Campbell
In the second part on community involvement, blogger Gina Six Kudo explores how self-storage managers and owners can carve out time and find their niche when it comes to volunteering.
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09/25/2009

Self-Storage and Terrorism: Social Responsibility

By Amy Campbell
The papers have been smattered this week with stories of self-storage facilities being visited by counterterrorism officials. Because of bomb scares in Denver and New York, the FBI and Homeland Security Department distributed a document to police nationwide, urging them to visit with local self-storage facilities and work with employees toward uncovering suspicious behavior. The document states ...
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09/24/2009

What's Your Marketing Plan?

By Amy Campbell
Marketing should be the No.1 priority for self-storage owners and operators in today’s economic climate. Learn the new marketing strategies from experts in the industry at the Inside Self-Storage World Expo, or connect with other operators at Self-Storage Talk.
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