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The ISS Blog provides a series of insightful, industry-relevant posts to help readers keep abreast of the latest trends in the marketplace as well as premium content and educational offerings. Read the thoughts of the ISS content team and other industry experts on issues related to self-storage challenges, news, operation, development, marketing and much more.


Teri L. Lanza,
Vice President

Tony Jones,
Contributing Editor/Store Manager

Amy Campbell,
Editor
03/28/2014

Your GPS Guide to Customer-Service Education at ISS Expo

By Tony Jones
While there is one ISS Expo education session solely devoted to customer service issues, there are other presentations that touch on key aspects of service and customer engagement that should prove beneficial to your business operation. If you’re attending the expo with customer-service concerns, let this blog serve as your GPS guide.
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03/20/2014

6 Key Components to Improving Your Self-Storage SEO

By Guest
If the performance of your self-storage website has been lackluster and customers seem to be having trouble locating you online, you may be missing some key components to effective search engine optimization. Guest blogger Derek Whitney of Lackland Self Storage offers six key components to improving the search rankings within your target market.
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03/20/2014

Self-Storage and Taxes: Finding the Silver Lining in This Unavoidable Process

By Amy Campbell
You know what they say about death and taxes. With Tax Day approaching on April 15, self-storage operators are diligently working to find savings wherever possible. Here's some advice to make sure you end up in the black rather than the red.
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03/14/2014

Expo Video on the Go Keeps Self-Storage Professionals in the Know

By Teri Lanza
Whenever I need to make a high-dollar purchase or learn something on the fly, I often seek out video to inform my decision and enhance my knowledge. To me, seeing a product or skill in action can be so much more effective than combing through pages of text. And I'm not alone in feeling that way. Many self-storage professionals are turning to the power of video to study skills, train staff, market their facilities and more. This week there's new industry video on the market that could change your business.
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03/06/2014

A Self-Storage Manager Touts the Protection Benefits of Tenant Insurance

By Guest
This guest blogger was once a naysayer of self-storage tenant insurance, believing it was a waste of time for operators. Then a personal matter changed her mind, leading her to view it as the ultimate protection for owners and their customers.
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02/28/2014

Is Your Self-Storage Manager Prepared to Take the Wheel?

By Tony Jones
While trying to teach my teenager how to drive, I underestimated the complexity of driving for someone who has never been behind the wheel. At the outset, nothing is natural when sitting in the driver’s seat. What eventually becomes second nature with experience is initially foreign and confusing. The controls are intimidating and all the variables of the road can be overwhelming. The same can be true for an inexperienced manager of a self-storage business.
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02/20/2014

A Look Inside London’s Self-Storage Business-Customer Boom

By Guest
While businesses are renting self-storage units at an increased rate throughout the United Kingdom, capitalizing on the trend is not a one-size-fits-all proposition. Guest blogger Matt Scott of ABC Selfstore goes inside the numbers of the operator’s three London locations to illustrate why understanding your local-market demographics is the key to operational success.
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