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The ISS Blog provides a series of insightful, industry-relevant posts to help readers keep abreast of the latest trends in the marketplace as well as premium content and educational offerings. Read the thoughts of the ISS content team and other industry experts on issues related to self-storage challenges, news, operation, development, marketing and much more.

Teri L. Lanza,
Vice President

Tony Jones,
Contributing Editor/Store Manager

Amy Campbell,

Tapping Into Your Self-Storage Customers’ Wish List

By Guest
What services do self-storage tenants want that they’re not already getting? Red Cube Storage in Birmingham, England, surveyed customers for their wish-list items, and while some were satisfied with the service they’re receiving, guest blogger and facility manager Charlotte Plant reveals some of the more popular service requests the company collected.
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Protecting Your Self-Storage Brand Perception in the Face of Disaster

By Tony Jones
Crisis management is also reputation management. It is the most difficult customer service test any self-storage business can endure. Although keeping your public image intact may seem less important than dealing with the immediacy of damage to your facility and/or tenant property, how you handle both of these areas will determine whether or not you emerge from the crisis with your reputation enhanced or tarnished.
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Be a Self-Storage Sentinel: Watching Out for Cats, Kids and Other Things That Don’t Belong in Storage Units

By Amy Campbell
A self-storage operator's job involves much more than just renting units and collecting payments. Owners and managers also need to their property's sentinel, and be aware of the items stored behind those unit doors. Here a few pointers for being a good watchman.  ...
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Sculpting the Inside Self-Storage World Expo 2016 Education Program

By Teri Lanza
Though it may seem appallingly early for it, we’ve just completed the initial seminar-proposal process for the 2016 Inside Self-Storage World Expo. For next year’s event, we’re sculpting an education program that better serves individual attendee’s level of proficiency, capitalizes on emerging market trends and keeps current on changing operational protocol. Read more about our evolving curriculum and how you can be part of it.
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Stashing Cash: Build a Reserve for Self-Storage Capital Expenses

By Guest
There’s a way to make sure you don’t ever encounter a surprise expense for a major repair at your self-storage facility. By incorporating the following method, you’ll have peace of mind knowing you’ll never need to fund these costs out of pocket, which can affect your business’ cash flow.
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Is Your Self-Storage Business Name Causing Confusion in the Marketplace?

By Tony Jones
Great care should be taken when choosing a self-storage business name, not only to instantly convey the nature of your business and imply quality services but also to avoid confusion in the marketplace. The similarity of operator names competing within close proximity could become more problematic as consolidation churns and new players open facilities.
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Self-Storage Curb Appeal: Look With Fresh Eyes and See Beyond the Street View

By Guest
Curb appeal is one of those intangible aspects of a self-storage operation that helps attract and retain potential customers. Here’s some advice on keeping your facility looking fresh.
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