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ISS Blog RSS

The ISS Blog provides a series of insightful, industry-relevant posts to help readers keep abreast of the latest trends in the marketplace as well as premium content and educational offerings. Read the thoughts of the ISS content team and other industry experts on issues related to self-storage challenges, news, operation, development, marketing and much more.


Teri L. Lanza,
Editorial Director

Tony Jones,
Contributing Editor/Store Manager

Amy Campbell,
Editor
11/05/2015

Gain New Self-Storage Business Through Helpful Website Content

By Guest
When self-storage operators set up their online presences with websites, they do so with the intent of seeking and acquiring new business. With so many digital-marketing strategies available today, choosing the best ones for your facility’s website can be difficult. One of the more common—and less expensive—ways of gaining new customers is through content marketing.
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10/30/2015

Feast on These Educational Halloween Treats From the Inside Self-Storage Store

By Tony Jones
Without a trick-or-treating kid in the house, determining which and how much Halloween candy to buy becomes a strategic purchase. Self-storage operators are faced with much more serious buying decisions to keep their businesses running smoothly. The ISS Store has plenty of educational treats to feast on this fall for owners, managers, developers and investors.
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10/22/2015

Luring Haunted-House Operators to Rent Self-Storage

By Guest
Haunted-house operators have ghastly amounts of stuff to store, but as it turns out, some of their storage practices are downright scary. Guest blogger Allie Johnson explores why these companies may make good self-storage tenants and offers tips on how to lure them to your facility.
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10/15/2015

Shining a Light on Self-Storage Manager Compensation

By Amy Campbell
While there’s always been a lot of hoopla about manager compensation, the topic has been pushed to the forefront in the past few years as the self-storage industry has taken center stage as one of the best real estate investments around. It's time to shine a light on staff wages and push the industry toward creating a standard.  ...
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10/07/2015

The New Inside Self-Storage Vendor Locator: Your Online Product/Service Marketplace

By Teri Lanza
In the world of the Web, e-commerce has it all over the brick-and-mortar experience, which suffers from crowds and lines and limited inventory. Do you know where to go when you need industry products and services? Our new online marketplace will help you find the items necessary for self-storage success. It’s so much more than a directory, and it’s always open. Come on in and check it out.
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10/01/2015

Act Like You Care and Sell Like You Mean It: Engage and Capture Self-Storage Customers

By Guest
All too often, self-storage operators don’t engage potential customers, either on the phone or when they walk through the door. Follow this advice to capture  your prospects and get them to rent a unit from you every time.
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09/24/2015

Create Self-Storage Manager Redundancy to Maintain Quality of Service in a Pinch

By Tony Jones
Task for task, a self-storage manager’s job may be as multi-faceted as any property-management, retail or service position, which complicates the process of setting up labor redundancy but also makes it necessary. How prepared is your business should the manager or owner/manager be unexpectedly incapacitated for an extended period? ...
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