But because storage is a retail business, the importance of the management team increases in line with the risk related to sales/leasing. In this way, the quality, experience and capability of a facility’s managers act as a “guarantee” for an investor that can’t rely on traditional real estate returns.
Real estate investments traditionally rely on long-dated leases with term-specific rent reviews to lower a property’s periodic cash flow; when the economics of divesting the property become more attractive, the property is sold. By contrast, self-storage operators can actively and periodically manage rental rates. Yield management combined with the physical management of space is why self-storage easily outperforms traditional real estate.
The Issue of Valuation
As a property-centric retail business, self-storage is unique, and surveyors have tried to assess facility value using standard property-valuation methods. But because storage businesses are operational platforms, it can be argued that corporate-valuation techniques are more appropriate, even for a single site.
Perhaps the most widely adopted valuation method is discounted cash flow (DCF) analysis, which is used to value all types of assets. Both surveyors and mainstream investors seem comfortable with this technique.
However, the inputs are open to manipulation to produce the desired result. Most influential is the discount rate applied to future cash-flow receipts, which provides the present cash-flow value. The discount rate estimates the required return of an incoming investor; typically, this is a function of the weighted average cost of the buyer’s capital (i.e., the weighted average of debt and equity finance). Perhaps the more controversial component is the value of the property at the end of the investment period, or the terminal value.
The discount rate is comprised of three elements: the risk-free rate of return, the risk premium and implied revenue growth. The risk-free rate of return is typically a long-dated government bond (30-year term) and relatively easy to quantify, fluctuating with the bond market and strength of the national government where the property is located.