Electronic Sign Denied to Grand Rapids Self-Storage Business
Copyright 2014 by Virgo Publishing.
By:
Posted on: 05/26/2009



 

The Board of Zoning Appeals in Grand Rapids, Mich., has ruled against a local self-storage business that wants to put up an electronic sign to post digital messages for passersby. Facility operator JES Management requested a variance to install the sign, saying it was necessary to increase awareness of the business among potential customers. Members of the zoning board disagreed, saying it would open the door for other businesses that want variances to the city's sign ordinance, which bans electronic signs in industrial districts.
 
Source: The Grand Rapids Press, Grand Rapids zoning board rules against digital sign for self-storage business

Related Articles:

Signage as an Effective Marketing Tool : Design your sign for ...

Pro Signage : Basic promotional tool makes customers take notice ...

Leave the Sign On: Proper signage is key to your marketing plan

Signs of the Times

The Zoning Process

Zoning: Friend or Foe?

Our Sign Is Falling [Self-Storage Talk]