A new bollard cover that can help self-storage operators increase revenue will be unveiled Oct. 7 and 8 at the Inside Self-Storage World Expo in Washington, D.C. What’s better is it’s available at a discount to attendees who visit booth No. 135 during the show. 
 
Encore Commercial Products Inc. has introduced a new marketing tool for self-storage properties: MediaBollards, which convert bollards into instant billboards by using a specially designed flat front panel. The panels can be customized with promotional messages and logos, or imprinted with directional or safety messages such as “No Parking,” “Enter” and “Exit.” The cover fits easily and securely over a new or existing bollard or post. Made of low-density, UV-resistant polyethylene, the protective cover comes in a wide range of colors.
 
Attendees who visit the Encore booth during the ISS Expo will get a 15 percent discount on MediaBollards as well as the company’s other products. “This is the largest show discount ever offered by us,” said Bruce Liebowitz, president. Encore also manufactures and distributes Post Guard bollard covers and a variety of other protective products.
 
Created for self-storage owners, managers, developers, investors and suppliers, the ISS Expo comprises four days of educational seminars, product and service exhibits, and networking opportunities. It will take place at the Gaylord National Resort & Convention Center, Oct. 5-8, 2009. With a theme of “Today’s Challenges Are Tomorrow’s Profit,” the event focuses on strategies for generating revenue and perfecting business branding in a demanding economic environment. For details and to register, visit www.insideselfstorageworldexpo.com.

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