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  • General Guidelines
    Direct mail can be a very cost-effective marketing technique for storage operators. The problem is many people have been given a lot of misinformation about it. I'd like to clear up some of the misconceptions and give you specific suggestions on how to maximize your ...More
    November 1, 2001 Fred Gleeck Posted in Articles
  • Who Wants to Be a Self--Storage Millionaire?
    This was the most difficult article to write. I was presented with the task of writing it just before one of our country's most trying times: the terrorist attacks on the World Trade Center and the Pentagon. Like many other people, I now have a new understanding of how ...More
    November 1, 2001 Neal Gussis Posted in Articles, Finance
  • Year 2001 Claims in Review
    As we enter a new year, it can be helpful to review the types of claims reported by self-storage facility owners across the country during the past 12 months to help you assess your own risk of loss. As you will see, many of the kinds of claims filed were at least partially ...More
    November 1, 2001 David Wilhite Posted in Articles
  • Installation
    Installing a new roof on an existing self-storage facility used to be a nightmare. It meant the self-storage owner and roofing contractor faced a variety of liability issues. After all, removing an old roof from a self-storage facility to install a new one left tenants' ...More
    November 1, 2001 Michael E. Trunko Posted in Articles, Technology
  • Inside Self-Storage Magazine 10/2001: Getting The Most out of Self-Storage Expos
      Getting The Most out of Self-Storage Expos By David Wilhite If your self-storage operation is successful beyond your wildest dreams and you're absolutely rolling in money, feel free to skip this article and head out to the golf course. If, however, you're still ...More
    October 1, 2001 David Wilhite Posted in Articles
  • Inside Self-Storage Magazine 10/2001: Real-Estate
    Mirror, Mirror on the WallWhat is the fairest real estate investment of them all? By Michael L. McCune This article represents the inauguration of a new series of monthly articles for Inside Self-Storage dedicated to the real estate market. In the future, this column will ...More
    October 1, 2001 Michael L. McCune Posted in Articles
  • Considering Vehicle Storage
    Considering Vehicle StorageIncorporating boat or RV storage into an existing self-storage facility By Tron Jordheim Are you considering the addition of boat and RV storage into your existing self-storage facility? Perhaps you have some unused land you are tired of mowing. ...More
    October 1, 2001 Tron Jordheim Posted in Articles
  • Inside Self-Storage Magazine 10/2001: A Comprehensive Marketing Plan
    A Comprehensive Marketing PlanWhat you should be doing each day, week, month, quarter and year By Fred Gleeck One of the three biggest mistakes I see made by self-storage operators is not having a comprehensive marketing plan. Over the past several issues, I've shared ...More
    October 1, 2001 Fred Gleeck Posted in Articles
  • Ripening on the Vine
    Ripening on the VineWine Storage may still be a niche market, but competition is growing By Amy Campbell In 1987, Owen Deutsch was sitting in his office when he overheard a self-storage customer ask about renting space to store his wine. "We weren't doing wine ...More
    October 1, 2001 Amy Campbell Posted in Articles
  • Protect Your PC
    Protect Your PC By Doug Carner This is part one of a special two-part TechTalk. It is a must-keep column for you to share with everyone you know who owns a personal computer running Windows software. It seems as though we read about a new "killer" computer virus ...More
    October 1, 2001 Doug Carner Posted in Articles, Technology